DV-FSR: A Dual-View Target Attack Framework for Federated Sequential Recommendation

Federated recommendation (FedRec) preserves user privacy by enabling decentralized training of personalized models, but this architecture is inherently vulnerable to adversarial attacks. Significant research has been conducted on targeted attacks in FedRec systems, motivated by commercial and social influence considerations. However, much of this work has largely overlooked the differential robustness of recommendation models. Moreover, our empirical findings indicate that existing targeted attack methods achieve only limited effectiveness in Federated Sequential Recommendation (FSR) tasks. Driven by these observations, we focus on investigating targeted attacks in FSR and propose a novel dualview attack framework, named DV-FSR. This attack method uniquely combines a sampling-based explicit strategy with a contrastive learning-based implicit gradient strategy to orchestrate a coordinated attack. Additionally, we introduce a specific defense mechanism tailored for targeted attacks in FSR, aiming to evaluate the mitigation effects of the attack method we proposed. Extensive experiments validate the effectiveness of our proposed approach on representative sequential models.

GradCraft: Elevating Multi-task Recommendations through Holistic Gradient Crafting

Recommender systems require the simultaneous optimization of multiple objectives to accurately model user interests, necessitating the application of multi-task learning methods. However, existing multi-task learning methods in recommendations overlook the specific characteristics of recommendation scenarios, falling short in achieving proper gradient balance. To address this challenge, we set the target of multi-task learning as attaining the appropriate magnitude balance and the global direction balance, and propose an innovative methodology named GradCraft in response. GradCraft dynamically adjusts gradient magnitudes to align with the maximum gradient norm, mitigating interference from gradient magnitudes for subsequent manipulation. It then employs projections to eliminate gradient conflicts in directions while considering all conflicting tasks simultaneously, theoretically guaranteeing the global resolution of direction conflicts. GradCraft ensures the concurrent achievement of appropriate magnitude balance and global direction balance, aligning with the inherent characteristics of recommendation scenarios. Both offline and online experiments attest to the efficacy of GradCraft in enhancing multi-task performance in recommendations. The source code for GradCraft can be accessed at https://github.com/baiyimeng/GradCraft.

Learning Transferable Time Series Classifier with Cross-Domain Pre-training from Language Model

Advancements in self-supervised pre-training (SSL) have significantly advanced the field of learning transferable time series representations, which can be very useful in enhancing the downstream task. Despite being effective, most existing works struggle to achieve cross-domain SSL pre-training, missing valuable opportunities to integrate patterns and features from different domains. The main challenge lies in the significant differences in the characteristics of time-series data across different domains, such as variations in the number of channels and temporal resolution scales. To address this challenge, we propose CrossTimeNet, a novel cross-domain SSL learning framework to learn transferable knowledge from various domains to largely benefit the target downstream task. One of the key characteristics of CrossTimeNet is the newly designed time series tokenization module, which could effectively convert the raw time series into a sequence of discrete tokens based on a reconstruction optimization process. Besides, we highlight that predicting a high proportion of corrupted tokens can be very helpful for extracting informative patterns across different domains during SSL pre-training, which has been largely overlooked in past years. Furthermore, unlike previous works, our work treats the pre-training language model (PLM) as the initialization of the encoder network, investigating the feasibility of transferring the knowledge learned by the PLM to the time series area. Through these efforts, the path to cross-domain pre-training of a generic time series model can be effectively paved. We conduct extensive experiments in a real-world scenario across various time series classification domains. The experimental results clearly confirm CrossTimeNet's superior performance.

Unified Language-Vision Pretraining in LLM with Dynamic Discrete Visual Tokenization

Recently, the remarkable advance of the Large Language Model (LLM) has inspired researchers to transfer its extraordinary reasoning capability to both vision and language data. However, the prevailing approaches primarily regard the visual input as a prompt and focus exclusively on optimizing the text generation process conditioned upon vision content by a frozen LLM. Such an inequitable treatment of vision and language heavily constrains the model's potential. In this paper, we break through this limitation by representing both vision and language in a unified form. Specifically, we introduce a well-designed visual tokenizer to translate the non-linguistic image into a sequence of discrete tokens like a foreign language that LLM can read. The resulting visual tokens encompass high-level semantics worthy of a word and also support dynamic sequence length varying from the image. Coped with this tokenizer, the presented foundation model called LaVIT can handle both image and text indiscriminately under the same generative learning paradigm. This unification empowers LaVIT to serve as an impressive generalist interface to understand and generate multi-modal content simultaneously. Extensive experiments further showcase that it outperforms the existing models by a large margin on massive vision-language tasks. Our code and models will be available at https://github.com/jy0205/LaVIT.

Self-Supervised Interest Transfer Network via Prototypical Contrastive Learning for Recommendation

Cross-domain recommendation has attracted increasing attention from industry and academia recently. However, most existing methods do not exploit the interest invariance between domains, which would yield sub-optimal solutions. In this paper, we propose a cross-domain recommendation method: Self-supervised Interest Transfer Network (SITN), which can effectively transfer invariant knowledge between domains via prototypical contrastive learning. Specifically, we perform two levels of cross-domain contrastive learning: 1) instance-to-instance contrastive learning, 2) instance-to-cluster contrastive learning. Not only that, we also take into account users' multi-granularity and multi-view interests. With this paradigm, SITN can explicitly learn the invariant knowledge of interest clusters between domains and accurately capture users' intents and preferences. We conducted extensive experiments on a public dataset and a large-scale industrial dataset collected from one of the world's leading e-commerce corporations. The experimental results indicate that SITN achieves significant improvements over state-of-the-art recommendation methods. Additionally, SITN has been deployed on a micro-video recommendation platform, and the online A/B testing results further demonstrate its practical value. Supplement is available at: https://github.com/fanqieCoffee/SITN-Supplement.

Scenario-Adaptive and Self-Supervised Model for Multi-Scenario Personalized Recommendation

Multi-scenario recommendation is dedicated to retrieve relevant items for users in multiple scenarios, which is ubiquitous in industrial recommendation systems. These scenarios enjoy portions of overlaps in users and items, while the distribution of different scenarios is different. The key point of multi-scenario modeling is to efficiently maximize the use of whole-scenario information and granularly generate adaptive representations both for users and items among multiple scenarios. we summarize three practical challenges which are not well solved for multi-scenario modeling: (1) Lacking of fine-grained and decoupled information transfer controls among multiple scenarios. (2) Insufficient exploitation of entire space samples. (3) Item's multi-scenario representation disentanglement problem. In this paper, we propose a Scenario-Adaptive and Self-Supervised (SASS) model to solve the three challenges mentioned above. Specifically, we design a Multi-Layer Scenario Adaptive Transfer (ML-SAT) module with scenario-adaptive gate units to select and fuse effective transfer information from whole scenario to individual scenario in a quite fine-grained and decoupled way. To sufficiently exploit the power of entire space samples, a two-stage training process including pre-training and fine-tune is introduced. The pre-training stage is based on a scenario-supervised contrastive learning task with the training samples drawn from labeled and unlabeled data spaces. The model is created symmetrically both in user side and item side, so that we can get distinguishing representations of items in different scenarios. Extensive experimental results on public and industrial datasets demonstrate the superiority of the SASS model over state-of-the-art methods. This model also achieves more than 8.0% improvement on Average Watching Time Per User in online A/B tests.

Enhancing Sequential Recommendation with Graph Contrastive Learning

The sequential recommendation systems capture users' dynamic behavior patterns to predict their next interaction behaviors. Most existing sequential recommendation methods only exploit the local context information of an individual interaction sequence and learn model parameters solely based on the item prediction loss. Thus, they usually fail to learn appropriate sequence representations. This paper proposes a novel recommendation framework, namely Graph Contrastive Learning for Sequential Recommendation (GCL4SR). Specifically, GCL4SR employs a Weighted Item Transition Graph (WITG), built based on interaction sequences of all users, to provide global context information for each interaction and weaken the noise information in the sequence data. Moreover, GCL4SR uses subgraphs of WITG to augment the representation of each interaction sequence. Two auxiliary learning objectives have also been proposed to maximize the consistency between augmented representations induced by the same interaction sequence on WITG, and minimize the difference between the representations augmented by the global context on WITG and the local representation of the original sequence. Extensive experiments on real-world datasets demonstrate that GCL4SR consistently outperforms state-of-the-art sequential recommendation methods.

Understanding Chinese Video and Language via Contrastive Multimodal Pre-Training

The pre-trained neural models have recently achieved impressive performances in understanding multimodal content. However, it is still very challenging to pre-train neural models for video and language understanding, especially for Chinese video-language data, due to the following reasons. Firstly, existing video-language pre-training algorithms mainly focus on the co-occurrence of words and video frames, but ignore other valuable semantic and structure information of video-language content, e.g., sequential order and spatiotemporal relationships. Secondly, there exist conflicts between video sentence alignment and other proxy tasks. Thirdly, there is a lack of large-scale and high-quality Chinese video-language datasets (e.g., including 10 million unique videos), which are the fundamental success conditions for pre-training techniques. In this work, we propose a novel video-language understanding framework named VICTOR, which stands for VIdeo-language understanding via Contrastive mulTimOdal pRe-training. Besides general proxy tasks such as masked language modeling, VICTOR constructs several novel proxy tasks under the contrastive learning paradigm, making the model be more robust and able to capture more complex multimodal semantic and structural relationships from different perspectives. VICTOR is trained on a large-scale Chinese video-language dataset, including over 10 million complete videos with corresponding high-quality textual descriptions. We apply the pre-trained VICTOR model to a series of downstream applications and demonstrate its superior performances, comparing against the state-of-the-art pre-training methods such as VideoBERT and UniVL. The codes and trained checkpoints will be publicly available to nourish further developments of the research community.

A Pre-training Strategy for Recommendation

The side information of items has been shown to be effective in building the recommendation systems. Various methods have been developed to exploit the item side information for learning users' preferences on items. Differing from previous work, this paper focuses on developing an unsupervised pre-training strategy, which can exploit the items' multimodality side information (e.g., text and images) to learn the item representations that may benefit downstream applications, such as personalized item recommendation and click-through ratio prediction. Firstly, we employ a multimodal graph to describe the relationships between items and their multimodal feature information. Then, we propose a novel graph neural network, named Multimodal Graph-BERT (MG-BERT), to learn the item representations based on the item multimodal graph. Specifically, MG-BERT is trained by solving the following two graph reconstruction problems, i.e., graph structure reconstruction and masked node feature reconstruction. Experimental results on real datasets demonstrate that the proposed MG-BERT can effectively exploit the multimodality information of items to help downstream applications.

Comparative Deep Learning of Hybrid Representations for Image Recommendations

In many image-related tasks, learning expressive and discriminative representations of images is essential, and deep learning has been studied for automating the learning of such representations. Some user-centric tasks, such as image recommendations, call for effective representations of not only images but also preferences and intents of users over images. Such representations are termed \emph{hybrid} and addressed via a deep learning approach in this paper. We design a dual-net deep network, in which the two sub-networks map input images and preferences of users into a same latent semantic space, and then the distances between images and users in the latent space are calculated to make decisions. We further propose a comparative deep learning (CDL) method to train the deep network, using a pair of images compared against one user to learn the pattern of their relative distances. The CDL embraces much more training data than naive deep learning, and thus achieves superior performance than the latter, with no cost of increasing network complexity. Experimental results with real-world data sets for image recommendations have shown the proposed dual-net network and CDL greatly outperform other state-of-the-art image recommendation solutions.