Headache to Overstock? Promoting Long-tail Items through Debiased Product Bundling

Product bundling aims to organize a set of thematically related items into a combined bundle for shipment facilitation and item promotion. To increase the exposure of fresh or overstocked products, sellers typically bundle these items with popular products for inventory clearance. This specific task can be formulated as a long-tail product bundling scenario, which leverages the user-item interactions to define the popularity of each item. The inherent popularity bias in the pre-extracted user feedback features and the insufficient utilization of other popularity-independent knowledge may force the conventional bundling methods to find more popular items, thereby struggling with this long-tail bundling scenario. Through intuitive and empirical analysis, we navigate the core solution for this challenge, which is maximally mining the popularity-free features and effectively incorporating them into the bundling process. To achieve this, we propose a Distilled Modality-Oriented Knowledge Transfer framework (DieT) to effectively counter the popularity bias misintroduced by the user feedback features and adhere to the original intent behind the real-world bundling behaviors. Specifically, DieT first proposes the Popularity-free Collaborative Distribution Modeling module (PCD) to capture the popularity-independent information from the bundle-item view, which is proven most effective in the long-tail bundling scenario to enable the directional information transfer. With the tailored Unbiased Bundle-aware Knowledge Transferring module (UBT), DieT can highlight the significance of popularity-free features while mitigating the negative effects of user feedback features in the long-tail scenario via the knowledge distillation paradigm. Extensive experiments on two real-world datasets demonstrate the superiority of DieT over a list of SOTA methods in the long-tail bundling scenario.

AlphaEdit: Null-Space Constrained Knowledge Editing for Language Models

Large language models (LLMs) often exhibit hallucinations due to incorrect or outdated knowledge. Hence, model editing methods have emerged to enable targeted knowledge updates. To achieve this, a prevailing paradigm is the locating-then-editing approach, which first locates influential parameters and then edits them by introducing a perturbation. While effective, current studies have demonstrated that this perturbation inevitably disrupt the originally preserved knowledge within LLMs, especially in sequential editing scenarios. To address this, we introduce AlphaEdit, a novel solution that projects perturbation onto the null space of the preserved knowledge before applying it to the parameters. We theoretically prove that this projection ensures the output of post-edited LLMs remains unchanged when queried about the preserved knowledge, thereby mitigating the issue of disruption. Extensive experiments on various LLMs, including LLaMA3, GPT2-XL, and GPT-J, show that AlphaEdit boosts the performance of most locating-then-editing methods by an average of 36.4% with a single line of additional code for projection solely. Our code is available at: https://github.com/jianghoucheng/AlphaEdit.

MM-Forecast: A Multimodal Approach to Temporal Event Forecasting with Large Language Models

We study an emerging and intriguing problem of multimodal temporal event forecasting with large language models. Compared to using text or graph modalities, the investigation of utilizing images for temporal event forecasting has not been fully explored, especially in the era of large language models (LLMs). To bridge this gap, we are particularly interested in two key questions of: 1) why images will help in temporal event forecasting, and 2) how to integrate images into the LLM-based forecasting framework. To answer these research questions, we propose to identify two essential functions that images play in the scenario of temporal event forecasting, i.e., highlighting and complementary. Then, we develop a novel framework, named MM-Forecast. It employs an Image Function Identification module to recognize these functions as verbal descriptions using multimodal large language models (MLLMs), and subsequently incorporates these function descriptions into LLM-based forecasting models. To evaluate our approach, we construct a new multimodal dataset, MidEast-TE-mm, by extending an existing event dataset MidEast-TE-mini with images. Empirical studies demonstrate that our MM-Forecast can correctly identify the image functions, and further more, incorporating these verbal function descriptions significantly improves the forecasting performance. The dataset, code, and prompts are available at https://github.com/LuminosityX/MM-Forecast.

Harnessing Large Language Models for Multimodal Product Bundling

Product bundling provides clients with a strategic combination of individual items.And it has gained significant attention in recent years as a fundamental prerequisite for online services. Recent methods utilize multimodal information through sophisticated extractors for bundling, but remain limited by inferior semantic understanding, the restricted scope of knowledge, and an inability to handle cold-start issues.Despite the extensive knowledge and complex reasoning capabilities of large language models (LLMs), their direct utilization fails to process multimodalities and exploit their knowledge for multimodal product bundling. Adapting LLMs for this purpose involves demonstrating the synergies among different modalities and designing an effective optimization strategy for bundling, which remains challenging.To this end, we introduce Bundle-LLM to bridge the gap between LLMs and product bundling tasks. Sepcifically, we utilize a hybrid item tokenization to integrate multimodal information, where a simple yet powerful multimodal fusion module followed by a trainable projector embeds all non-textual features into a single token. This module not only explicitly exhibits the interplays among modalities but also shortens the prompt length, thereby boosting efficiency.By designing a prompt template, we formulate product bundling as a multiple-choice question given candidate items. Furthermore, we adopt progressive optimization strategy to fine-tune the LLMs for disentangled objectives, achieving effective product bundling capability with comprehensive multimodal semantic understanding.Extensive experiments on four datasets from two application domains show that our approach outperforms a range of state-of-the-art (SOTA) methods.

LARP: Language Audio Relational Pre-training for Cold-Start Playlist Continuation

As online music consumption increasingly shifts towards playlist-based listening, the task of playlist continuation, in which an algorithm suggests songs to extend a playlist in a personalized and musically cohesive manner, has become vital to the success of music streaming. Currently, many existing playlist continuation approaches rely on collaborative filtering methods to perform recommendation. However, such methods will struggle to recommend songs that lack interaction data, an issue known as the cold-start problem. Current approaches to this challenge design complex mechanisms for extracting relational signals from sparse collaborative data and integrating them into content representations. However, these approaches leave content representation learning out of scope and utilize frozen, pre-trained content models that may not be aligned with the distribution or format of a specific musical setting. Furthermore, even the musical state-of-the-art content modules are either (1) incompatible with the cold-start setting or (2) unable to effectively integrate cross-modal and relational signals. In this paper, we introduce LARP, a multi-modal cold-start playlist continuation model, to effectively overcome these limitations. LARP is a three-stage contrastive learning framework that integrates both multi-modal and relational signals into its learned representations. Our framework uses increasing stages of task-specific abstraction: within-track (language-audio) contrastive loss, track-track contrastive loss, and track-playlist contrastive loss. Experimental results on two publicly available datasets demonstrate the efficacy of LARP over uni-modal and multi-modal models for playlist continuation in a cold-start setting. Code and dataset are released at: https://github.com/Rsalganik1123/LARP.

Analyzing Temporal Complex Events with Large Language Models? A Benchmark towards Temporal, Long Context Understanding

The digital landscape is rapidly evolving with an ever-increasing volume of online news, emphasizing the need for swift and precise analysis of complex events. We refer to the complex events composed of many news articles over an extended period as Temporal Complex Event (TCE). This paper proposes a novel approach using Large Language Models (LLMs) to systematically extract and analyze the event chain within TCE, characterized by their key points and timestamps. We establish a benchmark, named TCELongBench, to evaluate the proficiency of LLMs in handling temporal dynamics and understanding extensive text. This benchmark encompasses three distinct tasks - reading comprehension, temporal sequencing, and future event forecasting. In the experiment, we leverage retrieval-augmented generation (RAG) method and LLMs with long context window to deal with lengthy news articles of TCE. Our findings indicate that models with suitable retrievers exhibit comparable performance with those utilizing long context window.

AttacKG+:Boosting Attack Knowledge Graph Construction with Large Language Models

Attack knowledge graph construction seeks to convert textual cyber threat intelligence (CTI) reports into structured representations, portraying the evolutionary traces of cyber attacks. Even though previous research has proposed various methods to construct attack knowledge graphs, they generally suffer from limited generalization capability to diverse knowledge types as well as requirement of expertise in model design and tuning. Addressing these limitations, we seek to utilize Large Language Models (LLMs), which have achieved enormous success in a broad range of tasks given exceptional capabilities in both language understanding and zero-shot task fulfillment. Thus, we propose a fully automatic LLM-based framework to construct attack knowledge graphs named: AttacKG+. Our framework consists of four consecutive modules: rewriter, parser, identifier, and summarizer, each of which is implemented by instruction prompting and in-context learning empowered by LLMs. Furthermore, we upgrade the existing attack knowledge schema and propose a comprehensive version. We represent a cyber attack as a temporally unfolding event, each temporal step of which encapsulates three layers of representation, including behavior graph, MITRE TTP labels, and state summary. Extensive evaluation demonstrates that: 1) our formulation seamlessly satisfies the information needs in threat event analysis, 2) our construction framework is effective in faithfully and accurately extracting the information defined by AttacKG+, and 3) our attack graph directly benefits downstream security practices such as attack reconstruction. All the code and datasets will be released upon acceptance.

CIRP: Cross-Item Relational Pre-training for Multimodal Product Bundling

Product bundling has been a prevailing marketing strategy that is beneficial in the online shopping scenario. Effective product bundling methods depend on high-quality item representations, which need to capture both the individual items' semantics and cross-item relations. However, previous item representation learning methods, either feature fusion or graph learning, suffer from inadequate cross-modal alignment and struggle to capture the cross-item relations for cold-start items. Multimodal pre-train models could be the potential solutions given their promising performance on various multimodal downstream tasks. However, the cross-item relations have been under-explored in the current multimodal pre-train models. To bridge this gap, we propose a novel and simple framework Cross-Item Relational Pre-training (CIRP) for item representation learning in product bundling. Specifically, we employ a multimodal encoder to generate image and text representations. Then we leverage both the cross-item contrastive loss (CIC) and individual item's image-text contrastive loss (ITC) as the pre-train objectives. Our method seeks to integrate cross-item relation modeling capability into the multimodal encoder, while preserving the in-depth aligned multimodal semantics. Therefore, even for cold-start items that have no relations, their representations are still relation-aware. Furthermore, to eliminate the potential noise and reduce the computational cost, we harness a relation pruning module to remove the noisy and redundant relations. We apply the item representations extracted by CIRP to the product bundling model ItemKNN, and experiments on three e-commerce datasets demonstrate that CIRP outperforms various leading representation learning methods.

FashionReGen: LLM-Empowered Fashion Report Generation

Fashion analysis refers to the process of examining and evaluating trends, styles, and elements within the fashion industry to understand and interpret its current state, generating fashion reports. It is traditionally performed by fashion professionals based on their expertise and experience, which requires high labour cost and may also produce biased results for relying heavily on a small group of people. In this paper, to tackle the Fashion Report Generation (FashionReGen) task, we propose an intelligent Fashion Analyzing and Reporting system based the advanced Large Language Models (LLMs), debbed as GPT-FAR. Specifically, it tries to deliver FashionReGen based on effective catwalk analysis, which is equipped with several key procedures, namely, catwalk understanding, collective organization and analysis, and report generation. By posing and exploring such an open-ended, complex and domain-specific task of FashionReGen, it is able to test the general capability of LLMs in fashion domain. It also inspires the explorations of more high-level tasks with industrial significance in other domains. Video illustration and more materials of GPT-FAR can be found in https://github.com/CompFashion/FashionReGen.

Contrastive Pre-training for Deep Session Data Understanding

Session data has been widely used for understanding user's behavior in e-commerce. Researchers are trying to leverage session data for different tasks, such as purchase intention prediction, remaining length prediction, recommendation, etc., as it provides context clues about the user's dynamic interests. However, online shopping session data is semi-structured and complex in nature, which contains both unstructured textual data about the products, search queries, and structured user action sequences. Most existing works focus on leveraging the coarse-grained item sequences for specific tasks, while largely ignore the fine-grained information from text and user action details. In this work, we delve into deep session data understanding via scrutinizing the various clues inside the rich information in user sessions. Specifically, we propose to pre-train a general-purpose User Behavior Model (UBM) over large-scale session data with rich details, such as product title, attributes and various kinds of user actions. A two-stage pre-training scheme is introduced to encourage the model to self-learn from various augmentations with contrastive learning objectives, which spans different granularity levels of session data. Then the well-trained session understanding model can be easily fine-tuned for various downstream tasks. Extensive experiments show that UBM better captures the complex intra-item semantic relations, inter-item connections and inter-interaction dependencies, leading to large performance gains as compared to the baselines on several downstream tasks. And it also demonstrates strong robustness when data is sparse.