SyNeg: LLM-Driven Synthetic Hard-Negatives for Dense Retrieval

The performance of Dense retrieval (DR) is significantly influenced by the quality of negative sampling. Traditional DR methods primarily depend on naive negative sampling techniques or on mining hard negatives through external retriever and meticulously crafted strategies. However, naive negative sampling often fails to adequately capture the accurate boundaries between positive and negative samples, whereas existing hard negative sampling methods are prone to false negatives, resulting in performance degradation and training instability. Recent advancements in large language models (LLMs) offer an innovative solution to these challenges by generating contextually rich and diverse negative samples. In this work, we present a framework that harnesses LLMs to synthesize high-quality hard negative samples. We first devise a \textit{multi-attribute self-reflection prompting strategy} to direct LLMs in hard negative sample generation. Then, we implement a \textit{hybrid sampling strategy} that integrates these synthetic negatives with traditionally retrieved negatives, thereby stabilizing the training process and improving retrieval performance. Extensive experiments on five benchmark datasets demonstrate the efficacy of our approach, and code is also publicly available.

RecSys Arena: Pair-wise Recommender System Evaluation with Large Language Models

Evaluating the quality of recommender systems is critical for algorithm design and optimization. Most evaluation methods are computed based on offline metrics for quick algorithm evolution, since online experiments are usually risky and time-consuming. However, offline evaluation usually cannot fully reflect users' preference for the outcome of different recommendation algorithms, and the results may not be consistent with online A/B test. Moreover, many offline metrics such as AUC do not offer sufficient information for comparing the subtle differences between two competitive recommender systems in different aspects, which may lead to substantial performance differences in long-term online serving. Fortunately, due to the strong commonsense knowledge and role-play capability of large language models (LLMs), it is possible to obtain simulated user feedback on offline recommendation results. Motivated by the idea of LLM Chatbot Arena, in this paper we present the idea of RecSys Arena, where the recommendation results given by two different recommender systems in each session are evaluated by an LLM judger to obtain fine-grained evaluation feedback. More specifically, for each sample we use LLM to generate a user profile description based on user behavior history or off-the-shelf profile features, which is used to guide LLM to play the role of this user and evaluate the relative preference for two recommendation results generated by different models. Through extensive experiments on two recommendation datasets in different scenarios, we demonstrate that many different LLMs not only provide general evaluation results that are highly consistent with canonical offline metrics, but also provide rich insight in many subjective aspects. Moreover, it can better distinguish different algorithms with comparable performance in terms of AUC and nDCG.

Bridging Relevance and Reasoning: Rationale Distillation in Retrieval-Augmented Generation

The reranker and generator are two critical components in the Retrieval-Augmented Generation (i.e., RAG) pipeline, responsible for ranking relevant documents and generating responses. However, due to differences in pre-training data and objectives, there is an inevitable gap between the documents ranked as relevant by the reranker and those required by the generator to support answering the query. To address this gap, we propose RADIO, a novel and practical preference alignment framework with RAtionale DIstillatiOn. Specifically, We first propose a rationale extraction method that leverages the reasoning capabilities of Large Language Models (LLMs) to extract the rationales necessary for answering the query. Subsequently, a rationale-based alignment process is designed to rerank the documents based on the extracted rationales, and fine-tune the reranker to align the preferences. We conduct extensive experiments on two tasks across three datasets to demonstrate the effectiveness of our approach compared to baseline methods. Our code is released online to ease reproduction.

AltFS: Agency-light Feature Selection with Large Language Models in Deep Recommender Systems

Feature selection is crucial in recommender systems for improving model efficiency and predictive performance. Traditional methods rely on agency models, such as decision trees or neural networks, to estimate feature importance. However, this approach is inherently limited, as the agency models may fail to learn effectively in all scenarios due to suboptimal training conditions (e.g., feature collinearity, high-dimensional sparsity, and data insufficiency). In this paper, we propose AltFS, an Agency-light Feature Selection method for deep recommender systems. AltFS integrates semantic reasoning from Large Language Models (LLMs) with task-specific learning from agency models. Initially, LLMs will generate a semantic ranking of feature importance, which is then refined by an agency model, combining world knowledge with task-specific insights. Extensive experiments on three public datasets from real-world recommender platforms demonstrate the effectiveness of AltFS. Our code is publicly available for reproducibility.

Prompt Tuning as User Inherent Profile Inference Machine

Large Language Models (LLMs) have exhibited significant promise in recommender systems by empowering user profiles with their extensive world knowledge and superior reasoning capabilities. However, LLMs face challenges like unstable instruction compliance, modality gaps, and high inference latency, leading to textual noise and limiting their effectiveness in recommender systems. To address these challenges, we propose UserIP-Tuning, which uses prompt-tuning to infer user profiles. It integrates the causal relationship between user profiles and behavior sequences into LLMs' prompts. And employs expectation maximization to infer the embedded latent profile, minimizing textual noise by fixing the prompt template. Furthermore, A profile quantization codebook bridges the modality gap by categorizing profile embeddings into collaborative IDs, which are pre-stored for online deployment. This improves time efficiency and reduces memory usage. Experiments on four public datasets show that UserIP-Tuning outperforms state-of-the-art recommendation algorithms. Additional tests and case studies confirm its effectiveness, robustness, and transferability.

Retrievable Domain-Sensitive Feature Memory for Multi-Domain Recommendation

With the increase in the business scale and number of domains in online advertising, multi-domain ad recommendation has become a mainstream solution in the industry. The core of multi-domain recommendation is effectively modeling the commonalities and distinctions among domains. Existing works are dedicated to designing model architectures for implicit multi-domain modeling while overlooking an in-depth investigation from a more fundamental perspective of feature distributions. This paper focuses on features with significant differences across various domains in both distributions and effects on model predictions. We refer to these features as domain-sensitive features, which serve as carriers of domain distinctions and are crucial for multi-domain modeling. Experiments demonstrate that existing multi-domain modeling methods may neglect domain-sensitive features, indicating insufficient learning of domain distinctions. To avoid this neglect, we propose a domain-sensitive feature attribution method to identify features that best reflect domain distinctions from the feature set. Further, we design a memory architecture that extracts domain-specific information from domain-sensitive features for the model to retrieve and integrate, thereby enhancing the awareness of domain distinctions. Extensive offline and online experiments demonstrate the superiority of our method in capturing domain distinctions and improving multi-domain recommendation performance.

Multimodal Pretraining, Adaptation, and Generation for Recommendation: A Survey

Personalized recommendation serves as a ubiquitous channel for users to discover information or items tailored to their interests. However, traditional recommendation models primarily rely on unique IDs and categorical features for user-item matching, potentially overlooking the nuanced essence of raw item contents across multiple modalities such as text, image, audio, and video. This underutilization of multimodal data poses a limitation to recommender systems, especially in multimedia services like news, music, and short-video platforms. The recent advancements in pretrained multimodal models offer new opportunities and challenges in developing content-aware recommender systems. This survey seeks to provide a comprehensive exploration of the latest advancements and future trajectories in multimodal pretraining, adaptation, and generation techniques, as well as their applications to recommender systems. Furthermore, we discuss open challenges and opportunities for future research in this domain. We hope that this survey, along with our tutorial materials, will inspire further research efforts to advance this evolving landscape.

ERASE: Benchmarking Feature Selection Methods for Deep Recommender Systems

Deep Recommender Systems (DRS) are increasingly dependent on a large number of feature fields for more precise recommendations. Effective feature selection methods are consequently becoming critical for further enhancing the accuracy and optimizing storage efficiencies to align with the deployment demands. This research area, particularly in the context of DRS, is nascent and faces three core challenges. Firstly, variant experimental setups across research papers often yield unfair comparisons, obscuring practical insights. Secondly, the existing literature's lack of detailed analysis on selection attributes, based on large-scale datasets and a thorough comparison among selection techniques and DRS backbones, restricts the generalizability of findings and impedes deployment on DRS. Lastly, research often focuses on comparing the peak performance achievable by feature selection methods, an approach that is typically computationally infeasible for identifying the optimal hyperparameters and overlooks evaluating the robustness and stability of these methods. To bridge these gaps, this paper presents ERASE, a comprehensive bEnchmaRk for feAture SElection for DRS. ERASE comprises a thorough evaluation of eleven feature selection methods, covering both traditional and deep learning approaches, across four public datasets, private industrial datasets, and a real-world commercial platform, achieving significant enhancement. Our code is available online for ease of reproduction.

Diffusion Augmentation for Sequential Recommendation

Sequential recommendation (SRS) has become the technical foundation in many applications recently, which aims to recommend the next item based on the user's historical interactions. However, sequential recommendation often faces the problem of data sparsity, which widely exists in recommender systems. Besides, most users only interact with a few items, but existing SRS models often underperform these users. Such a problem, named the long-tail user problem, is still to be resolved. Data augmentation is a distinct way to alleviate these two problems, but they often need fabricated training strategies or are hindered by poor-quality generated interactions. To address these problems, we propose a Diffusion Augmentation for Sequential Recommendation (DiffuASR) for a higher quality generation. The augmented dataset by DiffuASR can be used to train the sequential recommendation models directly, free from complex training procedures. To make the best of the generation ability of the diffusion model, we first propose a diffusion-based pseudo sequence generation framework to fill the gap between image and sequence generation. Then, a sequential U-Net is designed to adapt the diffusion noise prediction model U-Net to the discrete sequence generation task. At last, we develop two guide strategies to assimilate the preference between generated and origin sequences. To validate the proposed DiffuASR, we conduct extensive experiments on three real-world datasets with three sequential recommendation models. The experimental results illustrate the effectiveness of DiffuASR. As far as we know, DiffuASR is one pioneer that introduce the diffusion model to the recommendation.