EcomEdit: An Automated E-commerce Knowledge Editing Framework for Enhanced Product and Purchase Intention Understanding

Knowledge Editing (KE) aims to correct and update factual information in Large Language Models (LLMs) to ensure accuracy and relevance without computationally expensive fine-tuning. Though it has been proven effective in several domains, limited work has focused on its application within the e-commerce sector. However, there are naturally occurring scenarios that make KE necessary in this domain, such as the timely updating of product features and trending purchase intentions by customers, which necessitate further exploration. In this paper, we pioneer the application of KE in the e-commerce domain by presenting ECOMEDIT, an automated e-commerce knowledge editing framework tailored for e-commerce-related knowledge and tasks. Our framework leverages more powerful LLMs as judges to enable automatic knowledge conflict detection and incorporates conceptualization to enhance the semantic coverage of the knowledge to be edited. Through extensive experiments, we demonstrate the effectiveness of ECOMEDIT in improving LLMs' understanding of product descriptions and purchase intentions. We also show that LLMs, after our editing, can achieve stronger performance on downstream e-commerce tasks.

On the Role of Entity and Event Level Conceptualization in Generalizable Reasoning: A Survey of Tasks, Methods, Applications, and Future Directions

Entity- and event-level conceptualization, as fundamental elements of human cognition, plays a pivotal role in generalizable reasoning. This process involves abstracting specific instances into higher-level concepts and forming abstract knowledge that can be applied in unfamiliar or novel situations, which can enhance models' inferential capabilities and support the effective transfer of knowledge across various domains. Despite its significance, there is currently a lack of a systematic overview that comprehensively examines existing works in the definition, execution, and application of conceptualization to enhance reasoning tasks. In this paper, we address this gap by presenting the first comprehensive survey of 150+ papers, categorizing various definitions, resources, methods, and downstream applications related to conceptualization into a unified taxonomy, with a focus on the entity and event levels. Furthermore, we shed light on potential future directions in this field and hope to garner more attention from the community.

MIND: Multimodal Shopping Intention Distillation from Large Vision-language Models for E-commerce Purchase Understanding

Improving user experience and providing personalized search results in E-commerce platforms heavily rely on understanding purchase intention. However, existing methods for acquiring large-scale intentions bank on distilling large language models with human annotation for verification. Such an approach tends to generate product-centric intentions, overlook valuable visual information from product images, and incurs high costs for scalability. To address these issues, we introduce MIND, a multimodal framework that allows Large Vision-Language Models (LVLMs) to infer purchase intentions from multimodal product metadata and prioritize human-centric ones. Using Amazon Review data, we apply MIND and create a multimodal intention knowledge base, which contains 1,264,441 million intentions derived from 126,142 co-buy shopping records across 107,215 products. Extensive human evaluations demonstrate the high plausibility and typicality of our obtained intentions and validate the effectiveness of our distillation framework and filtering mechanism. Additional experiments reveal that our obtained intentions significantly enhance large language models in two intention comprehension tasks.

MIKO: Multimodal Intention Knowledge Distillation from Large Language Models for Social-Media Commonsense Discovery

Social media has become a ubiquitous tool for connecting with others, staying updated with news, expressing opinions, and finding entertainment. However, understanding the intention behind social media posts remains challenging due to the implicitness of intentions in social media posts, the need for cross-modality understanding of both text and images, and the presence of noisy information such as hashtags, misspelled words, and complicated abbreviations. To address these challenges, we present MIKO, a Multimodal Intention Kowledge DistillatiOn framework that collaboratively leverages a Large Language Model (LLM) and a Multimodal Large Language Model (MLLM) to uncover users' intentions. Specifically, we use an MLLM to interpret the image and an LLM to extract key information from the text and finally instruct the LLM again to generate intentions. By applying MIKO to publicly available social media datasets, we construct an intention knowledge base featuring 1,372K intentions rooted in 137,287 posts. We conduct a two-stage annotation to verify the quality of the generated knowledge and benchmark the performance of widely used LLMs for intention generation. We further apply MIKO to a sarcasm detection dataset and distill a student model to demonstrate the downstream benefits of applying intention knowledge.

CANDLE: Iterative Conceptualization and Instantiation Distillation from Large Language Models for Commonsense Reasoning

The sequential process of conceptualization and instantiation is essential to generalizable commonsense reasoning as it allows the application of existing knowledge to unfamiliar scenarios. However, existing works tend to undervalue the step of instantiation and heavily rely on pre-built concept taxonomies and human annotations to collect both types of knowledge, resulting in a lack of instantiated knowledge to complete reasoning, high cost, and limited scalability. To tackle these challenges, we introduce CANDLE, a distillation framework that iteratively performs contextualized conceptualization and instantiation over commonsense knowledge bases by instructing large language models to generate both types of knowledge with critic filtering. By applying CANDLE to ATOMIC, we construct a comprehensive knowledge base comprising six million conceptualizations and instantiated commonsense knowledge triples. Both types of knowledge are firmly rooted in the original ATOMIC dataset, and intrinsic evaluations demonstrate their exceptional quality and diversity. Empirical results indicate that distilling CANDLE on student models provides benefits across four downstream tasks. Our code, data, and models are publicly available at https://github.com/HKUST-KnowComp/CANDLE.

QADYNAMICS: Training Dynamics-Driven Synthetic QA Diagnostic for Zero-Shot Commonsense Question Answering

Zero-shot commonsense Question-Answering (QA) requires models to reason about general situations beyond specific benchmarks. State-of-the-art approaches fine-tune language models on QA pairs constructed from CommonSense Knowledge Bases (CSKBs) to equip the models with more commonsense knowledge in a QA context. However, current QA synthesis protocols may introduce noise from the CSKBs and generate ungrammatical questions and false negative options, which impede the model's ability to generalize. To address these issues, we propose QADYNAMICS, a training dynamics-driven framework for QA diagnostics and refinement. Our approach analyzes the training dynamics of each QA pair at both the question level and option level, discarding machine-detectable artifacts by removing uninformative QA pairs and mislabeled or false-negative options. Extensive experiments demonstrate the effectiveness of our approach, which outperforms all baselines while using only 33% of the synthetic data, even including LLMs such as ChatGPT. Moreover, expert evaluations confirm that our framework significantly improves the quality of QA synthesis. Our codes and model checkpoints are available at https://github.com/HKUST-KnowComp/QaDynamics.

TILFA: A Unified Framework for Text, Image, and Layout Fusion in Argument Mining

A main goal of Argument Mining (AM) is to analyze an author's stance. Unlike previous AM datasets focusing only on text, the shared task at the 10th Workshop on Argument Mining introduces a dataset including both text and images. Importantly, these images contain both visual elements and optical characters. Our new framework, TILFA (A Unified Framework for Text, Image, and Layout Fusion in Argument Mining), is designed to handle this mixed data. It excels at not only understanding text but also detecting optical characters and recognizing layout details in images. Our model significantly outperforms existing baselines, earning our team, KnowComp, the 1st place in the leaderboard of Argumentative Stance Classification subtask in this shared task.

CAR: Conceptualization-Augmented Reasoner for Zero-Shot Commonsense Question Answering

The task of zero-shot commonsense question answering evaluates models on their capacity to reason about general scenarios beyond those presented in specific datasets. Existing approaches for tackling this task leverage external knowledge from CommonSense Knowledge Bases (CSKBs) by pretraining the model on synthetic QA pairs constructed from CSKBs. In these approaches, negative examples (distractors) are formulated by randomly sampling from CSKBs using fairly primitive keyword constraints. However, two bottlenecks limit these approaches: the inherent incompleteness of CSKBs limits the semantic coverage of synthetic QA pairs, and the lack of human annotations makes the sampled negative examples potentially uninformative and contradictory. To tackle these limitations above, we propose Conceptualization-Augmented Reasoner (CAR), a zero-shot commonsense question-answering framework that fully leverages the power of conceptualization. Specifically, CAR abstracts a commonsense knowledge triple to many higher-level instances, which increases the coverage of CSKB and expands the ground-truth answer space, reducing the likelihood of selecting false-negative distractors. Extensive experiments demonstrate that CAR more robustly generalizes to answering questions about zero-shot commonsense scenarios than existing methods, including large language models, such as GPT3.5 and ChatGPT. Our codes, data, and model checkpoints are available at https://github.com/HKUST-KnowComp/CAR.

CAT: A Contextualized Conceptualization and Instantiation Framework for Commonsense Reasoning

Commonsense reasoning, aiming at endowing machines with a human-like ability to make situational presumptions, is extremely challenging to generalize. For someone who barely knows about "meditation," while is knowledgeable about "singing," he can still infer that "meditation makes people relaxed" from the existing knowledge that "singing makes people relaxed" by first conceptualizing "singing" as a "relaxing event" and then instantiating that event to "meditation." This process, known as conceptual induction and deduction, is fundamental to commonsense reasoning while lacking both labeled data and methodologies to enhance commonsense modeling. To fill such a research gap, we propose CAT (Contextualized ConceptuAlization and InsTantiation), a semi-supervised learning framework that integrates event conceptualization and instantiation to conceptualize commonsense knowledge bases at scale. Extensive experiments show that our framework achieves state-of-the-art performances on two conceptualization tasks, and the acquired abstract commonsense knowledge can significantly improve commonsense inference modeling. Our code, data, and fine-tuned models are publicly available at https://github.com/HKUST-KnowComp/CAT.