SPRec: Leveraging Self-Play to Debias Preference Alignment for Large Language Model-based Recommendations

Large language models (LLMs) have attracted significant attention in recommendation systems. Current LLM-based recommender systems primarily rely on supervised fine-tuning (SFT) to train the model for recommendation tasks. However, relying solely on positive samples limits the model's ability to align with user satisfaction and expectations. To address this, researchers have introduced Direct Preference Optimization (DPO), which explicitly aligns recommendations with user preferences using offline preference ranking data. Despite its advantages, our theoretical analysis reveals that DPO inherently biases the model towards a few items, exacerbating the filter bubble issue and ultimately degrading user experience. In this paper, we propose SPRec, a novel self-play recommendation framework designed to mitigate over-recommendation and improve fairness without requiring additional data or manual intervention. In each self-play iteration, the model undergoes an SFT step followed by a DPO step, treating offline interaction data as positive samples and the predicted outputs from the previous iteration as negative samples. This effectively re-weights the DPO loss function using the model's logits, adaptively suppressing biased items. Extensive experiments on multiple real-world datasets demonstrate SPRec's effectiveness in enhancing recommendation accuracy and addressing fairness concerns.

FLOW: A Feedback LOop FrameWork for Simultaneously Enhancing Recommendation and User Agents

Agents powered by large language models have shown remarkable reasoning and execution capabilities, attracting researchers to explore their potential in the recommendation domain. Previous studies have primarily focused on enhancing the capabilities of either recommendation agents or user agents independently, but have not considered the interaction and collaboration between recommendation agents and user agents. To address this gap, we propose a novel framework named FLOW, which achieves collaboration between the recommendation agent and the user agent by introducing a feedback loop. Specifically, the recommendation agent refines its understanding of the user's preferences by analyzing the user agent's feedback on previously suggested items, while the user agent leverages suggested items to uncover deeper insights into the user's latent interests. This iterative refinement process enhances the reasoning capabilities of both the recommendation agent and the user agent, enabling more precise recommendations and a more accurate simulation of user behavior. To demonstrate the effectiveness of the feedback loop, we evaluate both recommendation performance and user simulation performance on three widely used recommendation domain datasets. The experimental results indicate that the feedback loop can simultaneously improve the performance of both the recommendation and user agents.

Incorporate LLMs with Influential Recommender System

Recommender systems have achieved increasing accuracy over the years. However, this precision often leads users to narrow their interests, resulting in issues such as limited diversity and the creation of echo chambers. Current research addresses these challenges through proactive recommender systems by recommending a sequence of items (called influence path) to guide user interest in the target item. However, existing methods struggle to construct a coherent influence path that builds up with items the user is likely to enjoy. In this paper, we leverage the Large Language Model's (LLMs) exceptional ability for path planning and instruction following, introducing a novel approach named LLM-based Influence Path Planning (LLM-IPP). Our approach maintains coherence between consecutive recommendations and enhances user acceptability of the recommended items. To evaluate LLM-IPP, we implement various user simulators and metrics to measure user acceptability and path coherence. Experimental results demonstrate that LLM-IPP significantly outperforms traditional proactive recommender systems. This study pioneers the integration of LLMs into proactive recommender systems, offering a reliable and user-engaging methodology for future recommendation technologies.

DLCRec: A Novel Approach for Managing Diversity in LLM-Based Recommender Systems

The integration of Large Language Models (LLMs) into recommender systems has led to substantial performance improvements. However, this often comes at the cost of diminished recommendation diversity, which can negatively impact user satisfaction. To address this issue, controllable recommendation has emerged as a promising approach, allowing users to specify their preferences and receive recommendations that meet their diverse needs. Despite its potential, existing controllable recommender systems frequently rely on simplistic mechanisms, such as a single prompt, to regulate diversity-an approach that falls short of capturing the full complexity of user preferences. In response to these limitations, we propose DLCRec, a novel framework designed to enable fine-grained control over diversity in LLM-based recommendations. Unlike traditional methods, DLCRec adopts a fine-grained task decomposition strategy, breaking down the recommendation process into three sequential sub-tasks: genre prediction, genre filling, and item prediction. These sub-tasks are trained independently and inferred sequentially according to user-defined control numbers, ensuring more precise control over diversity. Furthermore, the scarcity and uneven distribution of diversity-related user behavior data pose significant challenges for fine-tuning. To overcome these obstacles, we introduce two data augmentation techniques that enhance the model's robustness to noisy and out-of-distribution data. These techniques expose the model to a broader range of patterns, improving its adaptability in generating recommendations with varying levels of diversity. Our extensive empirical evaluation demonstrates that DLCRec not only provides precise control over diversity but also outperforms state-of-the-art baselines across multiple recommendation scenarios.

Reformulating Conversational Recommender Systems as Tri-Phase Offline Policy Learning

Existing Conversational Recommender Systems (CRS) predominantly utilize user simulators for training and evaluating recommendation policies. These simulators often oversimplify the complexity of user interactions by focusing solely on static item attributes, neglecting the rich, evolving preferences that characterize real-world user behavior. This limitation frequently leads to models that perform well in simulated environments but falter in actual deployment. Addressing these challenges, this paper introduces the Tri-Phase Offline Policy Learning-based Conversational Recommender System (TPCRS), which significantly reduces dependency on real-time interactions and mitigates overfitting issues prevalent in traditional approaches. TPCRS integrates a model-based offline learning strategy with a controllable user simulation that dynamically aligns with both personalized and evolving user preferences. Through comprehensive experiments, TPCRS demonstrates enhanced robustness, adaptability, and accuracy in recommendations, outperforming traditional CRS models in diverse user scenarios. This approach not only provides a more realistic evaluation environment but also facilitates a deeper understanding of user behavior dynamics, thereby refining the recommendation process.

Reinforced Prompt Personalization for Recommendation with Large Language Models

Designing effective prompts can empower LLMs to understand user preferences and provide recommendations by leveraging LLMs' intent comprehension and knowledge utilization capabilities. However, existing research predominantly concentrates on task-wise prompting, developing fixed prompt templates composed of four patterns (i.e., role-playing, history records, reasoning guidance, and output format) and applying them to all users for a given task. Although convenient, task-wise prompting overlooks individual user differences, leading to potential mismatches in capturing user preferences. To address it, we introduce the concept of instance-wise prompting to personalize discrete prompts for individual users and propose Reinforced Prompt Personalization (RPP) to optimize the four patterns in prompts using multi-agent reinforcement learning (MARL). To boost efficiency, RPP formulates prompt personalization as selecting optimal sentences holistically across the four patterns, rather than optimizing word-by-word. To ensure the quality of prompts, RPP meticulously crafts diverse expressions for each of the four patterns, considering multiple analytical perspectives for specific recommendation tasks. In addition to RPP, our proposal of RPP+ aims to enhance the scalability of action space by dynamically refining actions with LLMs throughout the iterative process. We evaluate the effectiveness of RPP/RPP+ in ranking tasks over various datasets. Experimental results demonstrate the superiority of RPP/RPP+ over traditional recommender models, few-shot methods, and other prompt-based methods, underscoring the significance of instance-wise prompting for LLMs in recommendation tasks and validating the effectiveness of RPP/RPP+. Our code is available at https://github.com/maowenyu-11/RPP.

Dual-Phase Accelerated Prompt Optimization

Gradient-free prompt optimization methods have made significant strides in enhancing the performance of closed-source Large Language Models (LLMs) across a wide range of tasks. However, existing approaches make light of the importance of high-quality prompt initialization and the identification of effective optimization directions, thus resulting in substantial optimization steps to obtain satisfactory performance. In this light, we aim to accelerate prompt optimization process to tackle the challenge of low convergence rate. We propose a dual-phase approach which starts with generating high-quality initial prompts by adopting a well-designed meta-instruction to delve into task-specific information, and iteratively optimize the prompts at the sentence level, leveraging previous tuning experience to expand prompt candidates and accept effective ones. Extensive experiments on eight datasets demonstrate the effectiveness of our proposed method, achieving a consistent accuracy gain over baselines with less than five optimization steps.

Treatment Effect Estimation for User Interest Exploration on Recommender Systems

Recommender systems learn personalized user preferences from user feedback like clicks. However, user feedback is usually biased towards partially observed interests, leaving many users' hidden interests unexplored. Existing approaches typically mitigate the bias, increase recommendation diversity, or use bandit algorithms to balance exploration-exploitation trade-offs. Nevertheless, they fail to consider the potential rewards of recommending different categories of items and lack the global scheduling of allocating top-N recommendations to categories, leading to suboptimal exploration. In this work, we propose an Uplift model-based Recommender (UpliftRec) framework, which regards top-N recommendation as a treatment optimization problem. UpliftRec estimates the treatment effects, i.e., the click-through rate (CTR) under different category exposure ratios, by using observational user feedback. UpliftRec calculates group-level treatment effects to discover users' hidden interests with high CTR rewards and leverages inverse propensity weighting to alleviate confounder bias. Thereafter, UpliftRec adopts a dynamic programming method to calculate the optimal treatment for overall CTR maximization. We implement UpliftRec on different backend models and conduct extensive experiments on three datasets. The empirical results validate the effectiveness of UpliftRec in discovering users' hidden interests while achieving superior recommendation accuracy.

How Do Recommendation Models Amplify Popularity Bias? An Analysis from the Spectral Perspective

Recommendation Systems (RS) are often plagued by popularity bias. Specifically,when recommendation models are trained on long-tailed datasets, they not only inherit this bias but often exacerbate it. This effect undermines both the precision and fairness of RS and catalyzes the so-called Matthew Effect. Despite the widely recognition of this issue, the fundamental causes remain largely elusive. In our research, we delve deeply into popularity bias amplification. Our comprehensive theoretical and empirical investigations lead to two core insights: 1) Item popularity is memorized in the principal singular vector of the score matrix predicted by the recommendation model; 2) The dimension collapse phenomenon amplifies the impact of principal singular vector on model predictions, intensifying the popularity bias. Based on these insights, we propose a novel method to mitigate this bias by imposing penalties on the magnitude of the principal singular value. Considering the heavy computational burden in directly evaluating the gradient of the principal singular value, we develop an efficient algorithm that harnesses the inherent properties of the singular vector. Extensive experiments across seven real-world datasets and three testing scenarios have been conducted to validate the superiority of our method.

Leave No Patient Behind: Enhancing Medication Recommendation for Rare Disease Patients

Medication recommendation systems have gained significant attention in healthcare as a means of providing tailored and effective drug combinations based on patients' clinical information. However, existing approaches often suffer from fairness issues, as recommendations tend to be more accurate for patients with common diseases compared to those with rare conditions. In this paper, we propose a novel model called Robust and Accurate REcommendations for Medication (RAREMed), which leverages the pretrain-finetune learning paradigm to enhance accuracy for rare diseases. RAREMed employs a transformer encoder with a unified input sequence approach to capture complex relationships among disease and procedure codes. Additionally, it introduces two self-supervised pre-training tasks, namely Sequence Matching Prediction (SMP) and Self Reconstruction (SR), to learn specialized medication needs and interrelations among clinical codes. Experimental results on two real-world datasets demonstrate that RAREMed provides accurate drug sets for both rare and common disease patients, thereby mitigating unfairness in medication recommendation systems.