Unified Generative Search and Recommendation

Modern commercial platforms typically offer both search and recommendation functionalities to serve diverse user needs, making joint modeling of these tasks an appealing direction. While prior work has shown that integrating search and recommendation can be mutually beneficial, it also reveals a performance trade-off: enhancements in one task often come at the expense of the other. This challenge arises from their distinct information requirements: search emphasizes semantic relevance between queries and items, whereas recommendation depends more on collaborative signals among users and items. Effectively addressing this trade-off requires tackling two key problems: (1) integrating both semantic and collaborative signals into item representations, and (2) guiding the model to distinguish and adapt to the unique demands of search and recommendation. The emergence of generative retrieval with Large Language Models (LLMs) presents new possibilities. This paradigm encodes items as identifiers and frames both search and recommendation as sequential generation tasks, offering the flexibility to leverage multiple identifiers and task-specific prompts. In light of this, we introduce GenSAR, a unified generative framework for balanced search and recommendation. Our approach designs dual-purpose identifiers and tailored training strategies to incorporate complementary signals and align with task-specific objectives. Experiments on both public and commercial datasets demonstrate that GenSAR effectively reduces the trade-off and achieves state-of-the-art performance on both tasks.

Test-Time Alignment for Tracking User Interest Shifts in Sequential Recommendation

Sequential recommendation is essential in modern recommender systems, aiming to predict the next item a user may interact with based on their historical behaviors. However, real-world scenarios are often dynamic and subject to shifts in user interests. Conventional sequential recommendation models are typically trained on static historical data, limiting their ability to adapt to such shifts and resulting in significant performance degradation during testing. Recently, Test-Time Training (TTT) has emerged as a promising paradigm, enabling pre-trained models to dynamically adapt to test data by leveraging unlabeled examples during testing. However, applying TTT to effectively track and address user interest shifts in recommender systems remains an open and challenging problem. Key challenges include how to capture temporal information effectively and explicitly identifying shifts in user interests during the testing phase. To address these issues, we propose T$^2$ARec, a novel model leveraging state space model for TTT by introducing two Test-Time Alignment modules tailored for sequential recommendation, effectively capturing the distribution shifts in user interest patterns over time. Specifically, T$^2$ARec aligns absolute time intervals with model-adaptive learning intervals to capture temporal dynamics and introduce an interest state alignment mechanism to effectively and explicitly identify the user interest shifts with theoretical guarantees. These two alignment modules enable efficient and incremental updates to model parameters in a self-supervised manner during testing, enhancing predictions for online recommendation. Extensive evaluations on three benchmark datasets demonstrate that T$^2$ARec achieves state-of-the-art performance and robustly mitigates the challenges posed by user interest shifts.

Think Before Recommend: Unleashing the Latent Reasoning Power for Sequential Recommendation

Sequential Recommendation (SeqRec) aims to predict the next item by capturing sequential patterns from users' historical interactions, playing a crucial role in many real-world recommender systems. However, existing approaches predominantly adopt a direct forward computation paradigm, where the final hidden state of the sequence encoder serves as the user representation. We argue that this inference paradigm, due to its limited computational depth, struggles to model the complex evolving nature of user preferences and lacks a nuanced understanding of long-tail items, leading to suboptimal performance. To address this issue, we propose \textbf{ReaRec}, the first inference-time computing framework for recommender systems, which enhances user representations through implicit multi-step reasoning. Specifically, ReaRec autoregressively feeds the sequence's last hidden state into the sequential recommender while incorporating special reasoning position embeddings to decouple the original item encoding space from the multi-step reasoning space. Moreover, we introduce two lightweight reasoning-based learning methods, Ensemble Reasoning Learning (ERL) and Progressive Reasoning Learning (PRL), to further effectively exploit ReaRec's reasoning potential. Extensive experiments on five public real-world datasets and different SeqRec architectures demonstrate the generality and effectiveness of our proposed ReaRec. Remarkably, post-hoc analyses reveal that ReaRec significantly elevates the performance ceiling of multiple sequential recommendation backbones by approximately 30\%-50\%. Thus, we believe this work can open a new and promising avenue for future research in inference-time computing for sequential recommendation.

Modeling Domain and Feedback Transitions for Cross-Domain Sequential Recommendation

Nowadays, many recommender systems encompass various domains to cater to users' diverse needs, leading to user behaviors transitioning across different domains. In fact, user behaviors across different domains reveal changes in preference toward recommended items. For instance, a shift from negative feedback to positive feedback indicates improved user satisfaction. However, existing cross-domain sequential recommendation methods typically model user interests by focusing solely on information about domain transitions, often overlooking the valuable insights provided by users' feedback transitions. In this paper, we propose $\text{Transition}^2$, a novel method to model transitions across both domains and types of user feedback. Specifically, $\text{Transition}^2$ introduces a transition-aware graph encoder based on user history, assigning different weights to edges according to the feedback type. This enables the graph encoder to extract historical embeddings that capture the transition information between different domains and feedback types. Subsequently, we encode the user history using a cross-transition multi-head self-attention, incorporating various masks to distinguish different types of transitions. Finally, we integrate these modules to make predictions across different domains. Experimental results on two public datasets demonstrate the effectiveness of $\text{Transition}^2$.

A Survey of Controllable Learning: Methods and Applications in Information Retrieval

Controllable learning (CL) emerges as a critical component in trustworthy machine learning, ensuring that learners meet predefined targets and can adaptively adjust without retraining according to the changes in those targets. We provide a formal definition of CL, and discuss its applications in information retrieval (IR) where information needs are often complex and dynamic. The survey categorizes CL according to who controls (users or platforms), what is controllable (e.g., retrieval objectives, users' historical behaviors, controllable environmental adaptation), how control is implemented (e.g., rule-based method, Pareto optimization, Hypernetwork), and where to implement control (e.g.,pre-processing, in-processing, post-processing methods). Then, we identify challenges faced by CL across training, evaluation, task setting, and deployment in online environments. Additionally, we outline promising directions for CL in theoretical analysis, efficient computation, empowering large language models, application scenarios and evaluation frameworks in IR.

QAGCF: Graph Collaborative Filtering for Q&A Recommendation

Question and answer (Q&A) platforms usually recommend question-answer pairs to meet users' knowledge acquisition needs, unlike traditional recommendations that recommend only one item. This makes user behaviors more complex, and presents two challenges for Q&A recommendation, including: the collaborative information entanglement, which means user feedback is influenced by either the question or the answer; and the semantic information entanglement, where questions are correlated with their corresponding answers, and correlations also exist among different question-answer pairs. Traditional recommendation methods treat the question-answer pair as a whole or only consider the answer as a single item, which overlooks the two challenges and cannot effectively model user interests. To address these challenges, we introduce Question & Answer Graph Collaborative Filtering (QAGCF), a graph neural network model that creates separate graphs for collaborative and semantic views to disentangle the information in question-answer pairs. The collaborative view disentangles questions and answers to individually model collaborative information, while the semantic view captures the semantic information both within and between question-answer pairs. These views are further merged into a global graph to integrate the collaborative and semantic information. Polynomial-based graph filters are used to address the high heterophily issues of the global graph. Additionally, contrastive learning is utilized to obtain robust embeddings during training. Extensive experiments on industrial and public datasets demonstrate that QAGCF consistently outperforms baselines and achieves state-of-the-art results.

UniSAR: Modeling User Transition Behaviors between Search and Recommendation

Nowadays, many platforms provide users with both search and recommendation services as important tools for accessing information. The phenomenon has led to a correlation between user search and recommendation behaviors, providing an opportunity to model user interests in a fine-grained way. Existing approaches either model user search and recommendation behaviors separately or overlook the different transitions between user search and recommendation behaviors. In this paper, we propose a framework named UniSAR that effectively models the different types of fine-grained behavior transitions for providing users a Unified Search And Recommendation service. Specifically, UniSAR models the user transition behaviors between search and recommendation through three steps: extraction, alignment, and fusion, which are respectively implemented by transformers equipped with pre-defined masks, contrastive learning that aligns the extracted fine-grained user transitions, and cross-attentions that fuse different transitions. To provide users with a unified service, the learned representations are fed into the downstream search and recommendation models. Joint learning on both search and recommendation data is employed to utilize the knowledge and enhance each other. Experimental results on two public datasets demonstrated the effectiveness of UniSAR in terms of enhancing both search and recommendation simultaneously. The experimental analysis further validates that UniSAR enhances the results by successfully modeling the user transition behaviors between search and recommendation.