Oracle-guided Dynamic User Preference Modeling for Sequential Recommendation

Sequential recommendation methods can capture dynamic user preferences from user historical interactions to achieve better performance. However, most existing methods only use past information extracted from user historical interactions to train the models, leading to the deviations of user preference modeling. Besides past information, future information is also available during training, which contains the ``oracle'' user preferences in the future and will be beneficial to model dynamic user preferences. Therefore, we propose an oracle-guided dynamic user preference modeling method for sequential recommendation (Oracle4Rec), which leverages future information to guide model training on past information, aiming to learn ``forward-looking'' models. Specifically, Oracle4Rec first extracts past and future information through two separate encoders, then learns a forward-looking model through an oracle-guiding module which minimizes the discrepancy between past and future information. We also tailor a two-phase model training strategy to make the guiding more effective. Extensive experiments demonstrate that Oracle4Rec is superior to state-of-the-art sequential methods. Further experiments show that Oracle4Rec can be leveraged as a generic module in other sequential recommendation methods to improve their performance with a considerable margin.

Learning with Less: Knowledge Distillation from Large Language Models via Unlabeled Data

In real-world NLP applications, Large Language Models (LLMs) offer promising solutions due to their extensive training on vast datasets. However, the large size and high computation demands of LLMs limit their practicality in many applications, especially when further fine-tuning is required. To address these limitations, smaller models are typically preferred for deployment. However, their training is hindered by the scarcity of labeled data. In contrast, unlabeled data is often readily which can be leveraged by using LLMs to generate pseudo-labels for training smaller models. This enables the smaller models (student) to acquire knowledge from LLMs(teacher) while reducing computational costs. This process introduces challenges, such as potential noisy pseudo-labels. Selecting high-quality and informative data is therefore critical to enhance model performance while improving the efficiency of data utilization. To address this, we propose LLKD that enables Learning with Less computational resources and less data for Knowledge Distillation from LLMs. LLKD is an adaptive sample selection method that incorporates signals from both the teacher and student. Specifically, it prioritizes samples where the teacher demonstrates high confidence in its labeling, indicating reliable labels, and where the student exhibits a high information need, identifying challenging samples that require further learning. Our comprehensive experiments show that LLKD achieves superior performance across various datasets with higher data efficiency.

DeMod: A Holistic Tool with Explainable Detection and Personalized Modification for Toxicity Censorship

Although there have been automated approaches and tools supporting toxicity censorship for social posts, most of them focus on detection. Toxicity censorship is a complex process, wherein detection is just an initial task and a user can have further needs such as rationale understanding and content modification. For this problem, we conduct a needfinding study to investigate people's diverse needs in toxicity censorship and then build a ChatGPT-based censorship tool named DeMod accordingly. DeMod is equipped with the features of explainable Detection and personalized Modification, providing fine-grained detection results, detailed explanations, and personalized modification suggestions. We also implemented the tool and recruited 35 Weibo users for evaluation. The results suggest DeMod's multiple strengths like the richness of functionality, the accuracy of censorship, and ease of use. Based on the findings, we further propose several insights into the design of content censorship systems.

Constructing and Masking Preference Profile with LLMs for Filtering Discomforting Recommendation

Personalized algorithms can inadvertently expose users to discomforting recommendations, potentially triggering negative consequences. The subjectivity of discomfort and the black-box nature of these algorithms make it challenging to effectively identify and filter such content. To address this, we first conducted a formative study to understand users' practices and expectations regarding discomforting recommendation filtering. Then, we designed a Large Language Model (LLM)-based tool named DiscomfortFilter, which constructs an editable preference profile for a user and helps the user express filtering needs through conversation to mask discomforting preferences within the profile. Based on the edited profile, DiscomfortFilter facilitates the discomforting recommendations filtering in a plug-and-play manner, maintaining flexibility and transparency. The constructed preference profile improves LLM reasoning and simplifies user alignment, enabling a 3.8B open-source LLM to rival top commercial models in an offline proxy task. A one-week user study with 24 participants demonstrated the effectiveness of DiscomfortFilter, while also highlighting its potential impact on platform recommendation outcomes. We conclude by discussing the ongoing challenges, highlighting its relevance to broader research, assessing stakeholder impact, and outlining future research directions.

GraphTransfer: A Generic Feature Fusion Framework for Collaborative Filtering

Graph Neural Networks (GNNs) have demonstrated effectiveness in collaborative filtering tasks due to their ability to extract powerful structural features. However, combining the graph features extracted from user-item interactions and auxiliary features extracted from user genres and item properties remains a challenge. Currently available fusion methods face two major issues: 1) simple methods such as concatenation and summation are generic, but not accurate in capturing feature relationships; 2) task-specific methods like attention mechanisms and meta paths may not be suitable for general feature fusion. To address these challenges, we present GraphTransfer, a simple but universal feature fusion framework for GNN-based collaborative filtering. Our method accurately fuses different types of features by first extracting graph features from the user-item interaction graph and auxiliary features from users and items using GCN. The proposed cross fusion module then effectively bridges the semantic gaps between the interaction scores of different features. Theoretical analysis and experiments on public datasets show that GraphTransfer outperforms other feature fusion methods in CF tasks. Additionally, we demonstrate the universality of our framework via empirical studies in three other scenarios, showing that GraphTransfer leads to significant improvements in the performance of CF algorithms.

AOTree: Aspect Order Tree-based Model for Explainable Recommendation

Recent recommender systems aim to provide not only accurate recommendations but also explanations that help users understand them better. However, most existing explainable recommendations only consider the importance of content in reviews, such as words or aspects, and ignore the ordering relationship among them. This oversight neglects crucial ordering dimensions in the human decision-making process, leading to suboptimal performance. Therefore, in this paper, we propose Aspect Order Tree-based (AOTree) explainable recommendation method, inspired by the Order Effects Theory from cognitive and decision psychology, in order to capture the dependency relationships among decisive factors. We first validate the theory in the recommendation scenario by analyzing the reviews of the users. Then, according to the theory, the proposed AOTree expands the construction of the decision tree to capture aspect orders in users' decision-making processes, and use attention mechanisms to make predictions based on the aspect orders. Extensive experiments demonstrate our method's effectiveness on rating predictions, and our approach aligns more consistently with the user' s decision-making process by displaying explanations in a particular order, thereby enhancing interpretability.

Frequency-aware Graph Signal Processing for Collaborative Filtering

Graph Signal Processing (GSP) based recommendation algorithms have recently attracted lots of attention due to its high efficiency. However, these methods failed to consider the importance of various interactions that reflect unique user/item characteristics and failed to utilize user and item high-order neighborhood information to model user preference, thus leading to sub-optimal performance. To address the above issues, we propose a frequency-aware graph signal processing method (FaGSP) for collaborative filtering. Firstly, we design a Cascaded Filter Module, consisting of an ideal high-pass filter and an ideal low-pass filter that work in a successive manner, to capture both unique and common user/item characteristics to more accurately model user preference. Then, we devise a Parallel Filter Module, consisting of two low-pass filters that can easily capture the hierarchy of neighborhood, to fully utilize high-order neighborhood information of users/items for more accurate user preference modeling. Finally, we combine these two modules via a linear model to further improve recommendation accuracy. Extensive experiments on six public datasets demonstrate the superiority of our method from the perspectives of prediction accuracy and training efficiency compared with state-of-the-art GCN-based recommendation methods and GSP-based recommendation methods.

A Comprehensive Summarization and Evaluation of Feature Refinement Modules for CTR Prediction

Click-through rate (CTR) prediction is widely used in academia and industry. Most CTR tasks fall into a feature embedding \& feature interaction paradigm, where the accuracy of CTR prediction is mainly improved by designing practical feature interaction structures. However, recent studies have argued that the fixed feature embedding learned only through the embedding layer limits the performance of existing CTR models. Some works apply extra modules on top of the embedding layer to dynamically refine feature representations in different instances, making it effective and easy to integrate with existing CTR methods. Despite the promising results, there is a lack of a systematic review and summarization of this new promising direction on the CTR task. To fill this gap, we comprehensively summarize and define a new module, namely \textbf{feature refinement} (FR) module, that can be applied between feature embedding and interaction layers. We extract 14 FR modules from previous works, including instances where the FR module was proposed but not clearly defined or explained. We fully assess the effectiveness and compatibility of existing FR modules through comprehensive and extensive experiments with over 200 augmented models and over 4,000 runs for more than 15,000 GPU hours. The results offer insightful guidelines for researchers, and all benchmarking code and experimental results are open-sourced. In addition, we present a new architecture of assigning independent FR modules to separate sub-networks for parallel CTR models, as opposed to the conventional method of inserting a shared FR module on top of the embedding layer. Our approach is also supported by comprehensive experiments demonstrating its effectiveness.

Towards Deeper, Lighter and Interpretable Cross Network for CTR Prediction

Click Through Rate (CTR) prediction plays an essential role in recommender systems and online advertising. It is crucial to effectively model feature interactions to improve the prediction performance of CTR models. However, existing methods face three significant challenges. First, while most methods can automatically capture high-order feature interactions, their performance tends to diminish as the order of feature interactions increases. Second, existing methods lack the ability to provide convincing interpretations of the prediction results, especially for high-order feature interactions, which limits the trustworthiness of their predictions. Third, many methods suffer from the presence of redundant parameters, particularly in the embedding layer. This paper proposes a novel method called Gated Deep Cross Network (GDCN) and a Field-level Dimension Optimization (FDO) approach to address these challenges. As the core structure of GDCN, Gated Cross Network (GCN) captures explicit high-order feature interactions and dynamically filters important interactions with an information gate in each order. Additionally, we use the FDO approach to learn condensed dimensions for each field based on their importance. Comprehensive experiments on five datasets demonstrate the effectiveness, superiority and interpretability of GDCN. Moreover, we verify the effectiveness of FDO in learning various dimensions and reducing model parameters. The code is available on \url{https://github.com/anonctr/GDCN}.

RAH! RecSys-Assistant-Human: A Human-Central Recommendation Framework with Large Language Models

The recommendation ecosystem involves interactions between recommender systems(Computer) and users(Human). Orthogonal to the perspective of recommender systems, we attempt to utilize LLMs from the perspective of users and propose a more human-central recommendation framework named RAH, which consists of Recommender system, Assistant and Human. The assistant is a LLM-based and personal proxy for a human to achieve user satisfaction. The assistant plays a non-invasion role and the RAH framework can adapt to different recommender systems and user groups. Subsequently, we implement and evaluate the RAH framework for learning user personalities and proxy human feedback. The experiment shows that (1) using learn-action-critic and reflection mechanisms can lead more aligned personality and (2) our assistant can effectively proxy human feedback and help adjust recommender systems. Finally, we discuss further strategies in the RAH framework to address human-central concerns including user control, privacy and fairness.