MLoRA: Multi-Domain Low-Rank Adaptive Network for CTR Prediction

Click-through rate (CTR) prediction is one of the fundamental tasks in the industry, especially in e-commerce, social media, and streaming media. It directly impacts website revenues, user satisfaction, and user retention. However, real-world production platforms often encompass various domains to cater for diverse customer needs. Traditional CTR prediction models struggle in multi-domain recommendation scenarios, facing challenges of data sparsity and disparate data distributions across domains. Existing multi-domain recommendation approaches introduce specific-domain modules for each domain, which partially address these issues but often significantly increase model parameters and lead to insufficient training. In this paper, we propose a Multi-domain Low-Rank Adaptive network (MLoRA) for CTR prediction, where we introduce a specialized LoRA module for each domain. This approach enhances the model's performance in multi-domain CTR prediction tasks and is able to be applied to various deep-learning models. We evaluate the proposed method on several multi-domain datasets. Experimental results demonstrate our MLoRA approach achieves a significant improvement compared with state-of-the-art baselines. Furthermore, we deploy it in the production environment of the Alibaba.COM. The online A/B testing results indicate the superiority and flexibility in real-world production environments. The code of our MLoRA is publicly available.

General2Specialized LLMs Translation for E-commerce

Existing Neural Machine Translation (NMT) models mainly handle translation in the general domain, while overlooking domains with special writing formulas, such as e-commerce and legal documents. Taking e-commerce as an example, the texts usually include amounts of domain-related words and have more grammar problems, which leads to inferior performances of current NMT methods. To address these problems, we collect two domain-related resources, including a set of term pairs (aligned Chinese-English bilingual terms) and a parallel corpus annotated for the e-commerce domain. Furthermore, we propose a two-step fine-tuning paradigm (named G2ST) with self-contrastive semantic enhancement to transfer one general NMT model to the specialized NMT model for e-commerce. The paradigm can be used for the NMT models based on Large language models (LLMs). Extensive evaluations on real e-commerce titles demonstrate the superior translation quality and robustness of our G2ST approach, as compared with state-of-the-art NMT models such as LLaMA, Qwen, GPT-3.5, and even GPT-4.

Bilateral Reference for High-Resolution Dichotomous Image Segmentation

We introduce a novel bilateral reference framework (***BiRefNet***) for high-resolution dichotomous image segmentation (DIS). It comprises two essential components: the localization module (LM) and the reconstruction module (RM) with our proposed bilateral reference (BiRef). The LM aids in object localization using global semantic information. Within the RM, we utilize BiRef for the reconstruction process, where hierarchical patches of images provide the source reference and gradient maps serve as the target reference. These components collaborate to generate the final predicted maps. We also introduce auxiliary gradient supervision to enhance focus on regions with finer details. Furthermore, we outline practical training strategies tailored for DIS to improve map quality and training process. To validate the general applicability of our approach, we conduct extensive experiments on four tasks to evince that *BiRefNet* exhibits remarkable performance, outperforming task-specific cutting-edge methods across all benchmarks.

EdgeNet : Encoder-decoder generative Network for Auction Design in E-commerce Online Advertising

We present a new encoder-decoder generative network dubbed EdgeNet, which introduces a novel encoder-decoder framework for data-driven auction design in online e-commerce advertising. We break the neural auction paradigm of Generalized-Second-Price(GSP), and improve the utilization efficiency of data while ensuring the economic characteristics of the auction mechanism. Specifically, EdgeNet introduces a transformer-based encoder to better capture the mutual influence among different candidate advertisements. In contrast to GSP based neural auction model, we design an autoregressive decoder to better utilize the rich context information in online advertising auctions. EdgeNet is conceptually simple and easy to extend to the existing end-to-end neural auction framework. We validate the efficiency of EdgeNet on a wide range of e-commercial advertising auction, demonstrating its potential in improving user experience and platform revenue.

Unified Vision-Language Representation Modeling for E-Commerce Same-Style Products Retrieval

Same-style products retrieval plays an important role in e-commerce platforms, aiming to identify the same products which may have different text descriptions or images. It can be used for similar products retrieval from different suppliers or duplicate products detection of one supplier. Common methods use the image as the detected object, but they only consider the visual features and overlook the attribute information contained in the textual descriptions, and perform weakly for products in image less important industries like machinery, hardware tools and electronic component, even if an additional text matching module is added. In this paper, we propose a unified vision-language modeling method for e-commerce same-style products retrieval, which is designed to represent one product with its textual descriptions and visual contents. It contains one sampling skill to collect positive pairs from user click log with category and relevance constrained, and a novel contrastive loss unit to model the image, text, and image+text representations into one joint embedding space. It is capable of cross-modal product-to-product retrieval, as well as style transfer and user-interactive search. Offline evaluations on annotated data demonstrate its superior retrieval performance, and online testings show it can attract more clicks and conversions. Moreover, this model has already been deployed online for similar products retrieval in alibaba.com, the largest B2B e-commerce platform in the world.

QR-CLIP: Introducing Explicit Open-World Knowledge for Location and Time Reasoning

Daily images may convey abstract meanings that require us to memorize and infer profound information from them. To encourage such human-like reasoning, in this work, we teach machines to predict where and when it was taken rather than performing basic tasks like traditional segmentation or classification. Inspired by Horn's QR theory, we designed a novel QR-CLIP model consisting of two components: 1) the Quantity module first retrospects more open-world knowledge as the candidate language inputs; 2) the Relevance module carefully estimates vision and language cues and infers the location and time. Experiments show our QR-CLIP's effectiveness, and it outperforms the previous SOTA on each task by an average of about 10% and 130% relative lift in terms of location and time reasoning. This study lays a technical foundation for location and time reasoning and suggests that effectively introducing open-world knowledge is one of the panaceas for the tasks.

Masked Vision-Language Transformer in Fashion

We present a masked vision-language transformer (MVLT) for fashion-specific multi-modal representation. Technically, we simply utilize vision transformer architecture for replacing the BERT in the pre-training model, making MVLT the first end-to-end framework for the fashion domain. Besides, we designed masked image reconstruction (MIR) for a fine-grained understanding of fashion. MVLT is an extensible and convenient architecture that admits raw multi-modal inputs without extra pre-processing models (e.g., ResNet), implicitly modeling the vision-language alignments. More importantly, MVLT can easily generalize to various matching and generative tasks. Experimental results show obvious improvements in retrieval (rank@5: 17%) and recognition (accuracy: 3%) tasks over the Fashion-Gen 2018 winner Kaleido-BERT. Code is made available at https://github.com/GewelsJI/MVLT.

Fast Heterogeneous Federated Learning with Hybrid Client Selection

Client selection schemes are widely adopted to handle the communication-efficient problems in recent studies of Federated Learning (FL). However, the large variance of the model updates aggregated from the randomly-selected unrepresentative subsets directly slows the FL convergence. We present a novel clustering-based client selection scheme to accelerate the FL convergence by variance reduction. Simple yet effective schemes are designed to improve the clustering effect and control the effect fluctuation, therefore, generating the client subset with certain representativeness of sampling. Theoretically, we demonstrate the improvement of the proposed scheme in variance reduction. We also present the tighter convergence guarantee of the proposed method thanks to the variance reduction. Experimental results confirm the exceed efficiency of our scheme compared to alternatives.

Variance-Reduced Heterogeneous Federated Learning via Stratified Client Selection

Client selection strategies are widely adopted to handle the communication-efficient problem in recent studies of Federated Learning (FL). However, due to the large variance of the selected subset's update, prior selection approaches with a limited sampling ratio cannot perform well on convergence and accuracy in heterogeneous FL. To address this problem, in this paper, we propose a novel stratified client selection scheme to reduce the variance for the pursuit of better convergence and higher accuracy. Specifically, to mitigate the impact of heterogeneity, we develop stratification based on clients' local data distribution to derive approximate homogeneous strata for better selection in each stratum. Concentrating on a limited sampling ratio scenario, we next present an optimized sample size allocation scheme by considering the diversity of stratum's variability, with the promise of further variance reduction. Theoretically, we elaborate the explicit relation among different selection schemes with regard to variance, under heterogeneous settings, we demonstrate the effectiveness of our selection scheme. Experimental results confirm that our approach not only allows for better performance relative to state-of-the-art methods but also is compatible with prevalent FL algorithms.

Mind the Gap: Cross-Lingual Information Retrieval with Hierarchical Knowledge Enhancement

Cross-Lingual Information Retrieval (CLIR) aims to rank the documents written in a language different from the user's query. The intrinsic gap between different languages is an essential challenge for CLIR. In this paper, we introduce the multilingual knowledge graph (KG) to the CLIR task due to the sufficient information of entities in multiple languages. It is regarded as a "silver bullet" to simultaneously perform explicit alignment between queries and documents and also broaden the representations of queries. And we propose a model named CLIR with hierarchical knowledge enhancement (HIKE) for our task. The proposed model encodes the textual information in queries, documents and the KG with multilingual BERT, and incorporates the KG information in the query-document matching process with a hierarchical information fusion mechanism. Particularly, HIKE first integrates the entities and their neighborhood in KG into query representations with a knowledge-level fusion, then combines the knowledge from both source and target languages to further mitigate the linguistic gap with a language-level fusion. Finally, experimental results demonstrate that HIKE achieves substantial improvements over state-of-the-art competitors.