Algorithmic Content Selection and the Impact of User Disengagement

The content selection problem of digital services is often modeled as a decision-process where a service chooses, over multiple rounds, an arm to pull from a set of arms that each return a certain reward. This classical model does not account for the possibility that users disengage when dissatisfied and thus fails to capture an important trade-off between choosing content that promotes future engagement versus immediate reward. In this work, we introduce a model for the content selection problem where dissatisfied users may disengage and where the content that maximizes immediate reward does not necessarily maximize the odds of future user engagement. We show that when the relationship between each arm's expected reward and effect on user satisfaction are linearly related, an optimal content selection policy can be computed efficiently with dynamic programming under natural assumptions about the complexity of the users' engagement patterns. Moreover, we show that in an online learning setting where users with unknown engagement patterns arrive, there is a variant of Hedge that attains a $\tfrac 12$-competitive ratio regret bound. We also use our model to identify key primitives that determine how digital services should weigh engagement against revenue. For example, when it is more difficult for users to rejoin a service they are disengaged from, digital services naturally see a reduced payoff but user engagement may -- counterintuitively -- increase.

MAGNOLIA: Matching Algorithms via GNNs for Online Value-to-go Approximation

Online Bayesian bipartite matching is a central problem in digital marketplaces and exchanges, including advertising, crowdsourcing, ridesharing, and kidney exchange. We introduce a graph neural network (GNN) approach that emulates the problem's combinatorially-complex optimal online algorithm, which selects actions (e.g., which nodes to match) by computing each action's value-to-go (VTG) -- the expected weight of the final matching if the algorithm takes that action, then acts optimally in the future. We train a GNN to estimate VTG and show empirically that this GNN returns high-weight matchings across a variety of tasks. Moreover, we identify a common family of graph distributions in spatial crowdsourcing applications, such as rideshare, under which VTG can be efficiently approximated by aggregating information within local neighborhoods in the graphs. This structure matches the local behavior of GNNs, providing theoretical justification for our approach.

Bandit Profit-maximization for Targeted Marketing

We study a sequential profit-maximization problem, optimizing for both price and ancillary variables like marketing expenditures. Specifically, we aim to maximize profit over an arbitrary sequence of multiple demand curves, each dependent on a distinct ancillary variable, but sharing the same price. A prototypical example is targeted marketing, where a firm (seller) wishes to sell a product over multiple markets. The firm may invest different marketing expenditures for different markets to optimize customer acquisition, but must maintain the same price across all markets. Moreover, markets may have heterogeneous demand curves, each responding to prices and marketing expenditures differently. The firm's objective is to maximize its gross profit, the total revenue minus marketing costs. Our results are near-optimal algorithms for this class of problems in an adversarial bandit setting, where demand curves are arbitrary non-adaptive sequences, and the firm observes only noisy evaluations of chosen points on the demand curves. We prove a regret upper bound of $\widetilde{\mathcal{O}}\big(nT^{3/4}\big)$ and a lower bound of $\Omega\big((nT)^{3/4}\big)$ for monotonic demand curves, and a regret bound of $\widetilde{\Theta}\big(nT^{2/3}\big)$ for demands curves that are monotonic in price and concave in the ancillary variables.

From Large to Small Datasets: Size Generalization for Clustering Algorithm Selection

In clustering algorithm selection, we are given a massive dataset and must efficiently select which clustering algorithm to use. We study this problem in a semi-supervised setting, with an unknown ground-truth clustering that we can only access through expensive oracle queries. Ideally, the clustering algorithm's output will be structurally close to the ground truth. We approach this problem by introducing a notion of size generalization for clustering algorithm accuracy. We identify conditions under which we can (1) subsample the massive clustering instance, (2) evaluate a set of candidate algorithms on the smaller instance, and (3) guarantee that the algorithm with the best accuracy on the small instance will have the best accuracy on the original big instance. We provide theoretical size generalization guarantees for three classic clustering algorithms: single-linkage, k-means++, and (a smoothed variant of) Gonzalez's k-centers heuristic. We validate our theoretical analysis with empirical results, observing that on real-world clustering instances, we can use a subsample of as little as 5% of the data to identify which algorithm is best on the full dataset.

Disincentivizing Polarization in Social Networks

On social networks, algorithmic personalization drives users into filter bubbles where they rarely see content that deviates from their interests. We present a model for content curation and personalization that avoids filter bubbles, along with algorithmic guarantees and nearly matching lower bounds. In our model, the platform interacts with $n$ users over $T$ timesteps, choosing content for each user from $k$ categories. The platform receives stochastic rewards as in a multi-arm bandit. To avoid filter bubbles, we draw on the intuition that if some users are shown some category of content, then all users should see at least a small amount of that content. We first analyze a naive formalization of this intuition and show it has unintended consequences: it leads to ``tyranny of the majority'' with the burden of diversification borne disproportionately by those with minority interests. This leads us to our model which distributes this burden more equitably. We require that the probability any user is shown a particular type of content is at least $\gamma$ times the average probability all users are shown that type of content. Full personalization corresponds to $\gamma = 0$ and complete homogenization corresponds to $\gamma = 1$; hence, $\gamma$ encodes a hard cap on the level of personalization. We also analyze additional formulations where the platform can exceed its cap but pays a penalty proportional to its constraint violation. We provide algorithmic guarantees for optimizing recommendations subject to these constraints. These include nearly matching upper and lower bounds for the entire range of $\gamma \in [0,1]$ showing that the reward of a multi-agent variant of UCB is nearly optimal. Using real-world preference data, we empirically verify that under our model, users share the burden of diversification with only minor utility loss under our constraints.

Leveraging Reviews: Learning to Price with Buyer and Seller Uncertainty

In online marketplaces, customers have access to hundreds of reviews for a single product. Buyers often use reviews from other customers that share their type -- such as height for clothing, skin type for skincare products, and location for outdoor furniture -- to estimate their values, which they may not know a priori. Customers with few relevant reviews may hesitate to make a purchase except at a low price, so for the seller, there is a tension between setting high prices and ensuring that there are enough reviews so that buyers can confidently estimate their values. Simultaneously, sellers may use reviews to gauge the demand for items they wish to sell. In this work, we study this pricing problem in an online setting where the seller interacts with a set of buyers of finitely-many types, one-by-one, over a series of $T$ rounds. At each round, the seller first sets a price. Then a buyer arrives and examines the reviews of the previous buyers with the same type, which reveal those buyers' ex-post values. Based on the reviews, the buyer decides to purchase if they have good reason to believe that their ex-ante utility is positive. Crucially, the seller does not know the buyer's type when setting the price, nor even the distribution over types. We provide a no-regret algorithm that the seller can use to obtain high revenue. When there are $d$ types, after $T$ rounds, our algorithm achieves a problem-independent $\tilde O(T^{2/3}d^{1/3})$ regret bound. However, when the smallest probability $q_{\text{min}}$ that any given type appears is large, specifically when $q_{\text{min}} \in \Omega(d^{-2/3}T^{-1/3})$, then the same algorithm achieves a $\tilde O(T^{1/2}q_{\text{min}}^{-1/2})$ regret bound. We complement these upper bounds with matching lower bounds in both regimes, showing that our algorithm is minimax optimal up to lower order terms.

Structural Analysis of Branch-and-Cut and the Learnability of Gomory Mixed Integer Cuts

The incorporation of cutting planes within the branch-and-bound algorithm, known as branch-and-cut, forms the backbone of modern integer programming solvers. These solvers are the foremost method for solving discrete optimization problems and thus have a vast array of applications in machine learning, operations research, and many other fields. Choosing cutting planes effectively is a major research topic in the theory and practice of integer programming. We conduct a novel structural analysis of branch-and-cut that pins down how every step of the algorithm is affected by changes in the parameters defining the cutting planes added to the input integer program. Our main application of this analysis is to derive sample complexity guarantees for using machine learning to determine which cutting planes to apply during branch-and-cut. These guarantees apply to infinite families of cutting planes, such as the family of Gomory mixed integer cuts, which are responsible for the main breakthrough speedups of integer programming solvers. We exploit geometric and combinatorial structure of branch-and-cut in our analysis, which provides a key missing piece for the recent generalization theory of branch-and-cut.

No-Regret Learning in Partially-Informed Auctions

Auctions with partially-revealed information about items are broadly employed in real-world applications, but the underlying mechanisms have limited theoretical support. In this work, we study a machine learning formulation of these types of mechanisms, presenting algorithms that are no-regret from the buyer's perspective. Specifically, a buyer who wishes to maximize his utility interacts repeatedly with a platform over a series of $T$ rounds. In each round, a new item is drawn from an unknown distribution and the platform publishes a price together with incomplete, "masked" information about the item. The buyer then decides whether to purchase the item. We formalize this problem as an online learning task where the goal is to have low regret with respect to a myopic oracle that has perfect knowledge of the distribution over items and the seller's masking function. When the distribution over items is known to the buyer and the mask is a SimHash function mapping $\mathbb{R}^d$ to $\{0,1\}^{\ell}$, our algorithm has regret $\tilde {\mathcal{O}}((Td\ell)^{\frac{1}{2}})$. In a fully agnostic setting when the mask is an arbitrary function mapping to a set of size $n$, our algorithm has regret $\tilde {\mathcal{O}}(T^{\frac{3}{4}}n^{\frac{1}{2}})$. Finally, when the prices are stochastic, the algorithm has regret $\tilde {\mathcal{O}}((Tn)^{\frac{1}{2}})$.

Improved Learning Bounds for Branch-and-Cut

Branch-and-cut is the most widely used algorithm for solving integer programs, employed by commercial solvers like CPLEX and Gurobi. Branch-and-cut has a wide variety of tunable parameters that have a huge impact on the size of the search tree that it builds, but are challenging to tune by hand. An increasingly popular approach is to use machine learning to tune these parameters: using a training set of integer programs from the application domain at hand, the goal is to find a configuration with strong predicted performance on future, unseen integer programs from the same domain. If the training set is too small, a configuration may have good performance over the training set but poor performance on future integer programs. In this paper, we prove sample complexity guarantees for this procedure, which bound how large the training set should be to ensure that for any configuration, its average performance over the training set is close to its expected future performance. Our guarantees apply to parameters that control the most important aspects of branch-and-cut: node selection, branching constraint selection, and cutting plane selection, and are sharper and more general than those found in prior research.

Sample Complexity of Tree Search Configuration: Cutting Planes and Beyond

Cutting-plane methods have enabled remarkable successes in integer programming over the last few decades. State-of-the-art solvers integrate a myriad of cutting-plane techniques to speed up the underlying tree-search algorithm used to find optimal solutions. In this paper we prove the first guarantees for learning high-performing cut-selection policies tailored to the instance distribution at hand using samples. We first bound the sample complexity of learning cutting planes from the canonical family of Chv\'atal-Gomory cuts. Our bounds handle any number of waves of any number of cuts and are fine tuned to the magnitudes of the constraint coefficients. Next, we prove sample complexity bounds for more sophisticated cut selection policies that use a combination of scoring rules to choose from a family of cuts. Finally, beyond the realm of cutting planes for integer programming, we develop a general abstraction of tree search that captures key components such as node selection and variable selection. For this abstraction, we bound the sample complexity of learning a good policy for building the search tree.