SynthTRIPs: A Knowledge-Grounded Framework for Benchmark Query Generation for Personalized Tourism Recommenders

Tourism Recommender Systems (TRS) are crucial in personalizing travel experiences by tailoring recommendations to users' preferences, constraints, and contextual factors. However, publicly available travel datasets often lack sufficient breadth and depth, limiting their ability to support advanced personalization strategies -- particularly for sustainable travel and off-peak tourism. In this work, we explore using Large Language Models (LLMs) to generate synthetic travel queries that emulate diverse user personas and incorporate structured filters such as budget constraints and sustainability preferences. This paper introduces a novel SynthTRIPs framework for generating synthetic travel queries using LLMs grounded in a curated knowledge base (KB). Our approach combines persona-based preferences (e.g., budget, travel style) with explicit sustainability filters (e.g., walkability, air quality) to produce realistic and diverse queries. We mitigate hallucination and ensure factual correctness by grounding the LLM responses in the KB. We formalize the query generation process and introduce evaluation metrics for assessing realism and alignment. Both human expert evaluations and automatic LLM-based assessments demonstrate the effectiveness of our synthetic dataset in capturing complex personalization aspects underrepresented in existing datasets. While our framework was developed and tested for personalized city trip recommendations, the methodology applies to other recommender system domains. Code and dataset are made public at https://bit.ly/synthTRIPs

Toward Holistic Evaluation of Recommender Systems Powered by Generative Models

Recommender systems powered by generative models (Gen-RecSys) extend beyond classical item ranking by producing open-ended content, which simultaneously unlocks richer user experiences and introduces new risks. On one hand, these systems can enhance personalization and appeal through dynamic explanations and multi-turn dialogues. On the other hand, they might venture into unknown territory-hallucinating nonexistent items, amplifying bias, or leaking private information. Traditional accuracy metrics cannot fully capture these challenges, as they fail to measure factual correctness, content safety, or alignment with user intent. This paper makes two main contributions. First, we categorize the evaluation challenges of Gen-RecSys into two groups: (i) existing concerns that are exacerbated by generative outputs (e.g., bias, privacy) and (ii) entirely new risks (e.g., item hallucinations, contradictory explanations). Second, we propose a holistic evaluation approach that includes scenario-based assessments and multi-metric checks-incorporating relevance, factual grounding, bias detection, and policy compliance. Our goal is to provide a guiding framework so researchers and practitioners can thoroughly assess Gen-RecSys, ensuring effective personalization and responsible deployment.

Use of Air Quality Sensor Network Data for Real-time Pollution-Aware POI Suggestion

This demo paper presents AirSense-R, a privacy-preserving mobile application that provides real-time, pollution-aware recommendations for points of interest (POIs) in urban environments. By combining real-time air quality monitoring data with user preferences, the proposed system aims to help users make health-conscious decisions about the locations they visit. The application utilizes collaborative filtering for personalized suggestions, and federated learning for privacy protection, and integrates air pollutant readings from AirSENCE sensor networks in cities such as Bari, Italy, and Cork, Ireland. Additionally, the AirSENCE prediction engine can be employed to detect anomaly readings and interpolate for air quality readings in areas with sparse sensor coverage. This system offers a promising, health-oriented POI recommendation solution that adapts dynamically to current urban air quality conditions while safeguarding user privacy. The code of AirTOWN and a demonstration video is made available at the following repo: https://github.com/AirtownApp/Airtown-Application.git.

AirTOWN: A Privacy-Preserving Mobile App for Real-time Pollution-Aware POI Suggestion

This demo paper presents \airtown, a privacy-preserving mobile application that provides real-time, pollution-aware recommendations for points of interest (POIs) in urban environments. By combining real-time Air Quality Index (AQI) data with user preferences, the proposed system aims to help users make health-conscious decisions about the locations they visit. The application utilizes collaborative filtering for personalized suggestions, and federated learning for privacy protection, and integrates AQI data from sensor networks in cities such as Bari, Italy, and Cork, UK. In areas with sparse sensor coverage, interpolation techniques approximate AQI values, ensuring broad applicability. This system offers a poromsing, health-oriented POI recommendation solution that adapts dynamically to current urban air quality conditions while safeguarding user privacy.

Poison-RAG: Adversarial Data Poisoning Attacks on Retrieval-Augmented Generation in Recommender Systems

This study presents Poison-RAG, a framework for adversarial data poisoning attacks targeting retrieval-augmented generation (RAG)-based recommender systems. Poison-RAG manipulates item metadata, such as tags and descriptions, to influence recommendation outcomes. Using item metadata generated through a large language model (LLM) and embeddings derived via the OpenAI API, we explore the impact of adversarial poisoning attacks on provider-side, where attacks are designed to promote long-tail items and demote popular ones. Two attack strategies are proposed: local modifications, which personalize tags for each item using BERT embeddings, and global modifications, applying uniform tags across the dataset. Experiments conducted on the MovieLens dataset in a black-box setting reveal that local strategies improve manipulation effectiveness by up to 50\%, while global strategies risk boosting already popular items. Results indicate that popular items are more susceptible to attacks, whereas long-tail items are harder to manipulate. Approximately 70\% of items lack tags, presenting a cold-start challenge; data augmentation and synthesis are proposed as potential defense mechanisms to enhance RAG-based systems' resilience. The findings emphasize the need for robust metadata management to safeguard recommendation frameworks. Code and data are available at https://github.com/atenanaz/Poison-RAG.

Multi-modal Generative Models in Recommendation System

Many recommendation systems limit user inputs to text strings or behavior signals such as clicks and purchases, and system outputs to a list of products sorted by relevance. With the advent of generative AI, users have come to expect richer levels of interactions. In visual search, for example, a user may provide a picture of their desired product along with a natural language modification of the content of the picture (e.g., a dress like the one shown in the picture but in red color). Moreover, users may want to better understand the recommendations they receive by visualizing how the product fits their use case, e.g., with a representation of how a garment might look on them, or how a furniture item might look in their room. Such advanced levels of interaction require recommendation systems that are able to discover both shared and complementary information about the product across modalities, and visualize the product in a realistic and informative way. However, existing systems often treat multiple modalities independently: text search is usually done by comparing the user query to product titles and descriptions, while visual search is typically done by comparing an image provided by the customer to product images. We argue that future recommendation systems will benefit from a multi-modal understanding of the products that leverages the rich information retailers have about both customers and products to come up with the best recommendations. In this chapter we review recommendation systems that use multiple data modalities simultaneously.

Large Language Model Driven Recommendation

While previous chapters focused on recommendation systems (RSs) based on standardized, non-verbal user feedback such as purchases, views, and clicks -- the advent of LLMs has unlocked the use of natural language (NL) interactions for recommendation. This chapter discusses how LLMs' abilities for general NL reasoning present novel opportunities to build highly personalized RSs -- which can effectively connect nuanced and diverse user preferences to items, potentially via interactive dialogues. To begin this discussion, we first present a taxonomy of the key data sources for language-driven recommendation, covering item descriptions, user-system interactions, and user profiles. We then proceed to fundamental techniques for LLM recommendation, reviewing the use of encoder-only and autoregressive LLM recommendation in both tuned and untuned settings. Afterwards, we move to multi-module recommendation architectures in which LLMs interact with components such as retrievers and RSs in multi-stage pipelines. This brings us to architectures for conversational recommender systems (CRSs), in which LLMs facilitate multi-turn dialogues where each turn presents an opportunity not only to make recommendations, but also to engage with the user in interactive preference elicitation, critiquing, and question-answering.

XAI4LLM. Let Machine Learning Models and LLMs Collaborate for Enhanced In-Context Learning in Healthcare

The integration of Large Language Models (LLMs) into healthcare diagnostics offers a promising avenue for clinical decision-making. This study outlines the development of a novel method for zero-shot/few-shot in-context learning (ICL) by integrating medical domain knowledge using a multi-layered structured prompt. We also explore the efficacy of two communication styles between the user and LLMs: the Numerical Conversational (NC) style, which processes data incrementally, and the Natural Language Single-Turn (NL-ST) style, which employs long narrative prompts. Our study systematically evaluates the diagnostic accuracy and risk factors, including gender bias and false negative rates, using a dataset of 920 patient records in various few-shot scenarios. Results indicate that traditional clinical machine learning (ML) models generally outperform LLMs in zero-shot and few-shot settings. However, the performance gap narrows significantly when employing few-shot examples alongside effective explainable AI (XAI) methods as sources of domain knowledge. Moreover, with sufficient time and an increased number of examples, the conversational style (NC) nearly matches the performance of ML models. Most notably, LLMs demonstrate comparable or superior cost-sensitive accuracy relative to ML models. This research confirms that, with appropriate domain knowledge and tailored communication strategies, LLMs can significantly enhance diagnostic processes. The findings highlight the importance of optimizing the number of training examples and communication styles to improve accuracy and reduce biases in LLM applications.

FairEvalLLM. A Comprehensive Framework for Benchmarking Fairness in Large Language Model Recommender Systems

This paper presents a framework for evaluating fairness in recommender systems powered by Large Language Models (RecLLMs), addressing the need for a unified approach that spans various fairness dimensions including sensitivity to user attributes, intrinsic fairness, and discussions of fairness based on underlying benefits. In addition, our framework introduces counterfactual evaluations and integrates diverse user group considerations to enhance the discourse on fairness evaluation for RecLLMs. Our key contributions include the development of a robust framework for fairness evaluation in LLM-based recommendations and a structured method to create \textit{informative user profiles} from demographic data, historical user preferences, and recent interactions. We argue that the latter is essential for enhancing personalization in such systems, especially in temporal-driven scenarios. We demonstrate the utility of our framework through practical applications on two datasets, LastFM-1K and ML-1M. We conduct experiments on a subsample of 80 users from each dataset, testing and assessing the effectiveness of various prompt construction scenarios and in-context learning, comprising more than 50 scenarios. This results in more than 4000 recommendations (80 * 50 = 4000). Our study reveals that while there are no significant unfairness issues in scenarios involving sensitive attributes, some concerns remain. However, in terms of intrinsic fairness, which does not involve direct sensitivity, unfairness across demographic groups remains significant. The code and data used for this paper are available at: \url{https://shorturl.at/awBFM}.

Understanding Language Modeling Paradigm Adaptations in Recommender Systems: Lessons Learned and Open Challenges

The emergence of Large Language Models (LLMs) has achieved tremendous success in the field of Natural Language Processing owing to diverse training paradigms that empower LLMs to effectively capture intricate linguistic patterns and semantic representations. In particular, the recent "pre-train, prompt and predict" training paradigm has attracted significant attention as an approach for learning generalizable models with limited labeled data. In line with this advancement, these training paradigms have recently been adapted to the recommendation domain and are seen as a promising direction in both academia and industry. This half-day tutorial aims to provide a thorough understanding of extracting and transferring knowledge from pre-trained models learned through different training paradigms to improve recommender systems from various perspectives, such as generality, sparsity, effectiveness and trustworthiness. In this tutorial, we first introduce the basic concepts and a generic architecture of the language modeling paradigm for recommendation purposes. Then, we focus on recent advancements in adapting LLM-related training strategies and optimization objectives for different recommendation tasks. After that, we will systematically introduce ethical issues in LLM-based recommender systems and discuss possible approaches to assessing and mitigating them. We will also summarize the relevant datasets, evaluation metrics, and an empirical study on the recommendation performance of training paradigms. Finally, we will conclude the tutorial with a discussion of open challenges and future directions.