SCoFT: Self-Contrastive Fine-Tuning for Equitable Image Generation

Accurate representation in media is known to improve the well-being of the people who consume it. Generative image models trained on large web-crawled datasets such as LAION are known to produce images with harmful stereotypes and misrepresentations of cultures. We improve inclusive representation in generated images by (1) engaging with communities to collect a culturally representative dataset that we call the Cross-Cultural Understanding Benchmark (CCUB) and (2) proposing a novel Self-Contrastive Fine-Tuning (SCoFT) method that leverages the model's known biases to self-improve. SCoFT is designed to prevent overfitting on small datasets, encode only high-level information from the data, and shift the generated distribution away from misrepresentations encoded in a pretrained model. Our user study conducted on 51 participants from 5 different countries based on their self-selected national cultural affiliation shows that fine-tuning on CCUB consistently generates images with higher cultural relevance and fewer stereotypes when compared to the Stable Diffusion baseline, which is further improved with our SCoFT technique.

Towards Equitable Representation in Text-to-Image Synthesis Models with the Cross-Cultural Understanding Benchmark (CCUB) Dataset

It has been shown that accurate representation in media improves the well-being of the people who consume it. By contrast, inaccurate representations can negatively affect viewers and lead to harmful perceptions of other cultures. To achieve inclusive representation in generated images, we propose a culturally-aware priming approach for text-to-image synthesis using a small but culturally curated dataset that we collected, known here as Cross-Cultural Understanding Benchmark (CCUB) Dataset, to fight the bias prevalent in giant datasets. Our proposed approach is comprised of two fine-tuning techniques: (1) Adding visual context via fine-tuning a pre-trained text-to-image synthesis model, Stable Diffusion, on the CCUB text-image pairs, and (2) Adding semantic context via automated prompt engineering using the fine-tuned large language model, GPT-3, trained on our CCUB culturally-aware text data. CCUB dataset is curated and our approach is evaluated by people who have a personal relationship with that particular culture. Our experiments indicate that priming using both text and image is effective in improving the cultural relevance and decreasing the offensiveness of generated images while maintaining quality.