User Willingness-aware Sales Talk Dataset

User willingness is a crucial element in the sales talk process that affects the achievement of the salesperson's or sales system's objectives. Despite the importance of user willingness, to the best of our knowledge, no previous study has addressed the development of automated sales talk dialogue systems that explicitly consider user willingness. A major barrier is the lack of sales talk datasets with reliable user willingness data. Thus, in this study, we developed a user willingness-aware sales talk collection by leveraging the ecological validity concept, which is discussed in the field of human-computer interaction. Our approach focused on three types of user willingness essential in real sales interactions. We created a dialogue environment that closely resembles real-world scenarios to elicit natural user willingness, with participants evaluating their willingness at the utterance level from multiple perspectives. We analyzed the collected data to gain insights into practical user willingness-aware sales talk strategies. In addition, as a practical application of the constructed dataset, we developed and evaluated a sales dialogue system aimed at enhancing the user's intent to purchase.

Why Guided Dialog Policy Learning performs well? Understanding the role of adversarial learning and its alternative

Dialog policies, which determine a system's action based on the current state at each dialog turn, are crucial to the success of the dialog. In recent years, reinforcement learning (RL) has emerged as a promising option for dialog policy learning (DPL). In RL-based DPL, dialog policies are updated according to rewards. The manual construction of fine-grained rewards, such as state-action-based ones, to effectively guide the dialog policy is challenging in multi-domain task-oriented dialog scenarios with numerous state-action pair combinations. One way to estimate rewards from collected data is to train the reward estimator and dialog policy simultaneously using adversarial learning (AL). Although this method has demonstrated superior performance experimentally, it is fraught with the inherent problems of AL, such as mode collapse. This paper first identifies the role of AL in DPL through detailed analyses of the objective functions of dialog policy and reward estimator. Next, based on these analyses, we propose a method that eliminates AL from reward estimation and DPL while retaining its advantages. We evaluate our method using MultiWOZ, a multi-domain task-oriented dialog corpus.