Recommendation Fairness in Social Networks Over Time

In social recommender systems, it is crucial that the recommendation models provide equitable visibility for different demographic groups, such as gender or race. Most existing research has addressed this problem by only studying individual static snapshots of networks that typically change over time. To address this gap, we study the evolution of recommendation fairness over time and its relation to dynamic network properties. We examine three real-world dynamic networks by evaluating the fairness of six recommendation algorithms and analyzing the association between fairness and network properties over time. We further study how interventions on network properties influence fairness by examining counterfactual scenarios with alternative evolution outcomes and differing network properties. Our results on empirical datasets suggest that recommendation fairness improves over time, regardless of the recommendation method. We also find that two network properties, minority ratio, and homophily ratio, exhibit stable correlations with fairness over time. Our counterfactual study further suggests that an extreme homophily ratio potentially contributes to unfair recommendations even with a balanced minority ratio. Our work provides insights into the evolution of fairness within dynamic networks in social science. We believe that our findings will help system operators and policymakers to better comprehend the implications of temporal changes and interventions targeting fairness in social networks.