Enhancing Monotonic Modeling with Spatio-Temporal Adaptive Awareness in Diverse Marketing

In the mobile internet era, the Online Food Ordering Service (OFOS) emerges as an integral component of inclusive finance owing to the convenience it brings to people. OFOS platforms offer dynamic allocation incentives to users and merchants through diverse marketing campaigns to encourage payments while maintaining the platforms' budget efficiency. Despite significant progress, the marketing domain continues to face two primary challenges: (i) how to allocate a limited budget with greater efficiency, demanding precision in predicting users' monotonic response (i.e. sensitivity) to incentives, and (ii) ensuring spatio-temporal adaptability and robustness in diverse marketing campaigns across different times and locations. To address these issues, we propose a Constrained Monotonic Adaptive Network (CoMAN) method for spatio-temporal perception within marketing pricing. Specifically, we capture spatio-temporal preferences within attribute features through two foundational spatio-temporal perception modules. To further enhance catching the user sensitivity differentials to incentives across varied times and locations, we design modules for learning spatio-temporal convexity and concavity as well as for expressing sensitivity functions. CoMAN can achieve a more efficient allocation of incentive investments during pricing, thus increasing the conversion rate and orders while maintaining budget efficiency. Extensive offline and online experimental results within our diverse marketing campaigns demonstrate the effectiveness of the proposed approach while outperforming the monotonic state-of-the-art method.

Exploring the Spatiotemporal Features of Online Food Recommendation Service

Online Food Recommendation Service (OFRS) has remarkable spatiotemporal characteristics and the advantage of being able to conveniently satisfy users' needs in a timely manner. There have been a variety of studies that have begun to explore its spatiotemporal properties, but a comprehensive and in-depth analysis of the OFRS spatiotemporal features is yet to be conducted. Therefore, this paper studies the OFRS based on three questions: how spatiotemporal features play a role; why self-attention cannot be used to model the spatiotemporal sequences of OFRS; and how to combine spatiotemporal features to improve the efficiency of OFRS. Firstly, through experimental analysis, we systemically extracted the spatiotemporal features of OFRS, identified the most valuable features and designed an effective combination method. Secondly, we conducted a detailed analysis of the spatiotemporal sequences, which revealed the shortcomings of self-attention in OFRS, and proposed a more optimized spatiotemporal sequence method for replacing self-attention. In addition, we also designed a Dynamic Context Adaptation Model to further improve the efficiency and performance of OFRS. Through the offline experiments on two large datasets and online experiments for a week, the feasibility and superiority of our model were proven.

Multi-Granularity Attention Model for Group Recommendation

Group recommendation provides personalized recommendations to a group of users based on their shared interests, preferences, and characteristics. Current studies have explored different methods for integrating individual preferences and making collective decisions that benefit the group as a whole. However, most of them heavily rely on users with rich behavior and ignore latent preferences of users with relatively sparse behavior, leading to insufficient learning of individual interests. To address this challenge, we present the Multi-Granularity Attention Model (MGAM), a novel approach that utilizes multiple levels of granularity (i.e., subsets, groups, and supersets) to uncover group members' latent preferences and mitigate recommendation noise. Specially, we propose a Subset Preference Extraction module that enhances the representation of users' latent subset-level preferences by incorporating their previous interactions with items and utilizing a hierarchical mechanism. Additionally, our method introduces a Group Preference Extraction module and a Superset Preference Extraction module, which explore users' latent preferences on two levels: the group-level, which maintains users' original preferences, and the superset-level, which includes group-group exterior information. By incorporating the subset-level embedding, group-level embedding, and superset-level embedding, our proposed method effectively reduces group recommendation noise across multiple granularities and comprehensively learns individual interests. Extensive offline and online experiments have demonstrated the superiority of our method in terms of performance.

Attention-based model for predicting question relatedness on Stack Overflow

Stack Overflow is one of the most popular Programming Community-based Question Answering (PCQA) websites that has attracted more and more users in recent years. When users raise or inquire questions in Stack Overflow, providing related questions can help them solve problems. Although there are many approaches based on deep learning that can automatically predict the relatedness between questions, those approaches are limited since interaction information between two questions may be lost. In this paper, we adopt the deep learning technique, propose an Attention-based Sentence pair Interaction Model (ASIM) to predict the relatedness between questions on Stack Overflow automatically. We adopt the attention mechanism to capture the semantic interaction information between the questions. Besides, we have pre-trained and released word embeddings specific to the software engineering domain for this task, which may also help other related tasks. The experiment results demonstrate that ASIM has made significant improvement over the baseline approaches in Precision, Recall, and Micro-F1 evaluation metrics, achieving state-of-the-art performance in this task. Our model also performs well in the duplicate question detection task of AskUbuntu, which is a similar but different task, proving its generalization and robustness.