Link prediction for directed graphs is a crucial task with diverse real-world applications. Recent advances in embedding methods and Graph Neural Networks (GNNs) have shown promising improvements. However, these methods often lack a thorough analysis of embedding expressiveness and suffer from ineffective benchmarks for a fair evaluation. In this paper, we propose a unified framework to assess the expressiveness of existing methods, highlighting the impact of dual embeddings and decoder design on performance. To address limitations in current experimental setups, we introduce DirLinkBench, a robust new benchmark with comprehensive coverage and standardized evaluation. The results show that current methods struggle to achieve strong performance on the new benchmark, while DiGAE outperforms others overall. We further revisit DiGAE theoretically, showing its graph convolution aligns with GCN on an undirected bipartite graph. Inspired by these insights, we propose a novel spectral directed graph auto-encoder SDGAE that achieves SOTA results on DirLinkBench. Finally, we analyze key factors influencing directed link prediction and highlight open challenges.