Online Differentiable Clustering for Intent Learning in Recommendation

Mining users' intents plays a crucial role in sequential recommendation. The recent approach, ICLRec, was introduced to extract underlying users' intents using contrastive learning and clustering. While it has shown effectiveness, the existing method suffers from complex and cumbersome alternating optimization, leading to two main issues. Firstly, the separation of representation learning and clustering optimization within a generalized expectation maximization (EM) framework often results in sub-optimal performance. Secondly, performing clustering on the entire dataset hampers scalability for large-scale industry data. To address these challenges, we propose a novel intent learning method called \underline{ODCRec}, which integrates representation learning into an \underline{O}nline \underline{D}ifferentiable \underline{C}lustering framework for \underline{Rec}ommendation. Specifically, we encode users' behavior sequences and initialize the cluster centers as differentiable network parameters. Additionally, we design a clustering loss that guides the networks to differentiate between different cluster centers and pull similar samples towards their respective cluster centers. This allows simultaneous optimization of recommendation and clustering using mini-batch data. Moreover, we leverage the learned cluster centers as self-supervision signals for representation learning, resulting in further enhancement of recommendation performance. Extensive experiments conducted on open benchmarks and industry data validate the superiority, effectiveness, and efficiency of our proposed ODCRec method. Code is available at: https://github.com/yueliu1999/ELCRec.