With the rapid advancements in wireless communication fields, including low-altitude economies, 6G, and Wi-Fi, the scale of wireless networks continues to expand, accompanied by increasing service quality demands. Traditional deep reinforcement learning (DRL)-based optimization models can improve network performance by solving non-convex optimization problems intelligently. However, they heavily rely on online deployment and often require extensive initial training. Online DRL optimization models typically make accurate decisions based on current channel state distributions. When these distributions change, their generalization capability diminishes, which hinders the responsiveness essential for real-time and high-reliability wireless communication networks. Furthermore, different users have varying quality of service (QoS) requirements across diverse scenarios, and conventional online DRL methods struggle to accommodate this variability. Consequently, exploring flexible and customized AI strategies is critical. We propose a wireless network intent (WNI)-guided trajectory generation model based on a generative diffusion model (GDM). This model can be generated and fine-tuned in real time to achieve the objective and meet the constraints of target intent networks, significantly reducing state information exposure during wireless communication. Moreover, The WNI-guided optimization trajectory generation can be customized to address differentiated QoS requirements, enhancing the overall quality of communication in future intelligent networks. Extensive simulation results demonstrate that our approach achieves greater stability in spectral efficiency variations and outperforms traditional DRL optimization models in dynamic communication systems.