Scene text recognition, as a cross-modal task involving vision and text, is an important research topic in computer vision. Most existing methods use language models to extract semantic information for optimizing visual recognition. However, the guidance of visual cues is ignored in the process of semantic mining, which limits the performance of the algorithm in recognizing irregular scene text. To tackle this issue, we propose a novel cross-modal fusion network (CMFN) for irregular scene text recognition, which incorporates visual cues into the semantic mining process. Specifically, CMFN consists of a position self-enhanced encoder, a visual recognition branch and an iterative semantic recognition branch. The position self-enhanced encoder provides character sequence position encoding for both the visual recognition branch and the iterative semantic recognition branch. The visual recognition branch carries out visual recognition based on the visual features extracted by CNN and the position encoding information provided by the position self-enhanced encoder. The iterative semantic recognition branch, which consists of a language recognition module and a cross-modal fusion gate, simulates the way that human recognizes scene text and integrates cross-modal visual cues for text recognition. The experiments demonstrate that the proposed CMFN algorithm achieves comparable performance to state-of-the-art algorithms, indicating its effectiveness.