Less is More: Towards Sustainability-Aware Persuasive Explanations in Recommender Systems

Recommender systems play an important role in supporting the achievement of the United Nations sustainable development goals (SDGs). In recommender systems, explanations can support different goals, such as increasing a user's trust in a recommendation, persuading a user to purchase specific items, or increasing the understanding of the reasons behind a recommendation. In this paper, we discuss the concept of "sustainability-aware persuasive explanations" which we regard as a major concept to support the achievement of the mentioned SDGs. Such explanations are orthogonal to most existing explanation approaches since they focus on a "less is more" principle, which per se is not included in existing e-commerce platforms. Based on a user study in three item domains, we analyze the potential impacts of sustainability-aware persuasive explanations. The study results are promising regarding user acceptance and the potential impacts of such explanations.

Concentrating on the Impact: Consequence-based Explanations in Recommender Systems

Recommender systems assist users in decision-making, where the presentation of recommended items and their explanations are critical factors for enhancing the overall user experience. Although various methods for generating explanations have been proposed, there is still room for improvement, particularly for users who lack expertise in a specific item domain. In this study, we introduce the novel concept of \textit{consequence-based explanations}, a type of explanation that emphasizes the individual impact of consuming a recommended item on the user, which makes the effect of following recommendations clearer. We conducted an online user study to examine our assumption about the appreciation of consequence-based explanations and their impacts on different explanation aims in recommender systems. Our findings highlight the importance of consequence-based explanations, which were well-received by users and effectively improved user satisfaction in recommender systems. These results provide valuable insights for designing engaging explanations that can enhance the overall user experience in decision-making.