The recent DeepSeek-R1 has showcased the emergence of reasoning capabilities in LLMs through reinforcement learning (RL) with rule-based rewards. Building on this idea, we are the first to explore how rule-based RL can enhance the reasoning capabilities of multimodal large language models (MLLMs) for graphic user interface (GUI) action prediction tasks. To this end, we curate a small yet high-quality dataset of 136 challenging tasks, encompassing five common action types on mobile devices. We also introduce a unified rule-based action reward, enabling model optimization via policy-based algorithms such as Group Relative Policy Optimization (GRPO). Experimental results demonstrate that our proposed data-efficient model, UI-R1-3B, achieves substantial improvements on both in-domain (ID) and out-of-domain (OOD) tasks. Specifically, on the ID benchmark AndroidControl, the action type accuracy improves by 15%, while grounding accuracy increases by 10.3%, compared with the base model (i.e. Qwen2.5-VL-3B). On the OOD GUI grounding benchmark ScreenSpot-Pro, our model surpasses the base model by 6.0% and achieves competitive performance with larger models (e.g., OS-Atlas-7B), which are trained via supervised fine-tuning (SFT) on 76K data. These results underscore the potential of rule-based reinforcement learning to advance GUI understanding and control, paving the way for future research in this domain.