Tensor factorizations have been widely used for the task of uncovering patterns in various domains. Often, the input is time-evolving, shifting the goal to tracking the evolution of underlying patterns instead. To adapt to this more complex setting, existing methods incorporate temporal regularization but they either have overly constrained structural requirements or lack uniqueness which is crucial for interpretation. In this paper, in order to capture the underlying evolving patterns, we introduce t(emporal)PARAFAC2 which utilizes temporal smoothness regularization on the evolving factors. We propose an algorithmic framework that employs Alternating Optimization (AO) and the Alternating Direction Method of Multipliers (ADMM) to fit the model. Furthermore, we extend the algorithmic framework to the case of partially observed data. Our numerical experiments on both simulated and real datasets demonstrate the effectiveness of the temporal smoothness regularization, in particular, in the case of data with missing entries. We also provide an extensive comparison of different approaches for handling missing data within the proposed framework.