Deep Learning Recommendation Models (DLRM) are widespread, account for a considerable data center footprint, and grow by more than 1.5x per year. With model size soon to be in terabytes range, leveraging Storage ClassMemory (SCM) for inference enables lower power consumption and cost. This paper evaluates the major challenges in extending the memory hierarchy to SCM for DLRM, and presents different techniques to improve performance through a Software Defined Memory. We show how underlying technologies such as Nand Flash and 3DXP differentiate, and relate to real world scenarios, enabling from 5% to 29% power savings.