Potential and Perils of Large Language Models as Judges of Unstructured Textual Data

Rapid advancements in large language models have unlocked remarkable capabilities when it comes to processing and summarizing unstructured text data. This has implications for the analysis of rich, open-ended datasets, such as survey responses, where LLMs hold the promise of efficiently distilling key themes and sentiments. However, as organizations increasingly turn to these powerful AI systems to make sense of textual feedback, a critical question arises, can we trust LLMs to accurately represent the perspectives contained within these text based datasets? While LLMs excel at generating human-like summaries, there is a risk that their outputs may inadvertently diverge from the true substance of the original responses. Discrepancies between the LLM-generated outputs and the actual themes present in the data could lead to flawed decision-making, with far-reaching consequences for organizations. This research investigates the effectiveness of LLMs as judge models to evaluate the thematic alignment of summaries generated by other LLMs. We utilized an Anthropic Claude model to generate thematic summaries from open-ended survey responses, with Amazon's Titan Express, Nova Pro, and Meta's Llama serving as LLM judges. The LLM-as-judge approach was compared to human evaluations using Cohen's kappa, Spearman's rho, and Krippendorff's alpha, validating a scalable alternative to traditional human centric evaluation methods. Our findings reveal that while LLMs as judges offer a scalable solution comparable to human raters, humans may still excel at detecting subtle, context-specific nuances. This research contributes to the growing body of knowledge on AI assisted text analysis. We discuss limitations and provide recommendations for future research, emphasizing the need for careful consideration when generalizing LLM judge models across various contexts and use cases.

Reconciling Methodological Paradigms: Employing Large Language Models as Novice Qualitative Research Assistants in Talent Management Research

Qualitative data collection and analysis approaches, such as those employing interviews and focus groups, provide rich insights into customer attitudes, sentiment, and behavior. However, manually analyzing qualitative data requires extensive time and effort to identify relevant topics and thematic insights. This study proposes a novel approach to address this challenge by leveraging Retrieval Augmented Generation (RAG) based Large Language Models (LLMs) for analyzing interview transcripts. The novelty of this work lies in strategizing the research inquiry as one that is augmented by an LLM that serves as a novice research assistant. This research explores the mental model of LLMs to serve as novice qualitative research assistants for researchers in the talent management space. A RAG-based LLM approach is extended to enable topic modeling of semi-structured interview data, showcasing the versatility of these models beyond their traditional use in information retrieval and search. Our findings demonstrate that the LLM-augmented RAG approach can successfully extract topics of interest, with significant coverage compared to manually generated topics from the same dataset. This establishes the viability of employing LLMs as novice qualitative research assistants. Additionally, the study recommends that researchers leveraging such models lean heavily on quality criteria used in traditional qualitative research to ensure rigor and trustworthiness of their approach. Finally, the paper presents key recommendations for industry practitioners seeking to reconcile the use of LLMs with established qualitative research paradigms, providing a roadmap for the effective integration of these powerful, albeit novice, AI tools in the analysis of qualitative datasets within talent