Talking Head Generation (THG), typically driven by audio, is an important and challenging task with broad application prospects in various fields such as digital humans, film production, and virtual reality. While diffusion model-based THG methods present high quality and stable content generation, they often overlook the intrinsic style which encompasses personalized features such as speaking habits and facial expressions of a video. As consequence, the generated video content lacks diversity and vividness, thus being limited in real life scenarios. To address these issues, we propose a novel framework named Style-Enhanced Vivid Portrait (SVP) which fully leverages style-related information in THG. Specifically, we first introduce the novel probabilistic style prior learning to model the intrinsic style as a Gaussian distribution using facial expressions and audio embedding. The distribution is learned through the 'bespoked' contrastive objective, effectively capturing the dynamic style information in each video. Then we finetune a pretrained Stable Diffusion (SD) model to inject the learned intrinsic style as a controlling signal via cross attention. Experiments show that our model generates diverse, vivid, and high-quality videos with flexible control over intrinsic styles, outperforming existing state-of-the-art methods.