From Code to Compliance: Assessing ChatGPT's Utility in Designing an Accessible Webpage -- A Case Study

Web accessibility ensures that individuals with disabilities can access and interact with digital content without barriers, yet a significant majority of most used websites fail to meet accessibility standards. This study evaluates ChatGPT's (GPT-4o) ability to generate and improve web pages in line with Web Content Accessibility Guidelines (WCAG). While ChatGPT can effectively address accessibility issues when prompted, its default code often lacks compliance, reflecting limitations in its training data and prevailing inaccessible web practices. Automated and manual testing revealed strengths in resolving simple issues but challenges with complex tasks, requiring human oversight and additional iterations. Unlike prior studies, we incorporate manual evaluation, dynamic elements, and use the visual reasoning capability of ChatGPT along with the prompts to fix accessibility issues. Providing screenshots alongside prompts enhances the LLM's ability to address accessibility issues by allowing it to analyze surrounding components, such as determining appropriate contrast colors. We found that effective prompt engineering, such as providing concise, structured feedback and incorporating visual aids, significantly enhances ChatGPT's performance. These findings highlight the potential and limitations of large language models for accessible web development, offering practical guidance for developers to create more inclusive websites.