Factorization Machines (FM) are powerful class of models that incorporate higher-order interaction among features to add more expressive power to linear models. They have been used successfully in several real-world tasks such as click-prediction, ranking and recommender systems. Despite using a low-rank representation for the pairwise features, the memory overheads of using factorization machines on large-scale real-world datasets can be prohibitively high. For instance on the criteo tera dataset, assuming a modest $128$ dimensional latent representation and $10^{9}$ features, the memory requirement for the model is in the order of $1$ TB. In addition, the data itself occupies $2.1$ TB. Traditional algorithms for FM which work on a single-machine are not equipped to handle this scale and therefore, using a distributed algorithm to parallelize the computation across a cluster is inevitable. In this work, we propose a hybrid-parallel stochastic optimization algorithm DS-FACTO, which partitions both the data as well as parameters of the factorization machine simultaneously. Our solution is fully de-centralized and does not require the use of any parameter servers. We present empirical results to analyze the convergence behavior, predictive power and scalability of DS-FACTO.